marketing new idea about refrigrator
Post on 05-Dec-2014
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DHIREN GOTI
EasyUse for better life
EasyUse for better life
EasyUse for better life
COMPANY PROFILE
Company name :- EASY REFRIGERATOR
Register office :- 63,64 world trade center, near BSE building, Dalal street, New delhi.
Web site :- WWW.EASYREF.COM
EasyUse for better life
EasyUse for better life
PRICE PLACE
PROMOTION
PRODUCT
MARKETINGMIX
EasyUse for better life
EasyUse for better life
EasyUse for better life
EasyUse for better life
OUR PRODUCT FEATURES
we are offering new innovative product at high facility . by which you can easy to use.
Connected with internet.
Whether detector automatically adjust with weather
OUR PRODUCT FEATURES
EasyUse for better life
EasyUse for better life
Provide timer facilities
Storage capacity
255 LTR,300 LTR
OUR PRODUCT FEATURES
Color: Red, blue, black, ofwhite
power saver- 5 star
As per customize products
EasyUse for better life
EasyUse for better life
Target customer
Upper class
EasyUse for better life
EasyUse for better life
Geographical segmentation
Mumbai
Ahemdabad
Delhi
Calcutta
Bangalore
Pune
PROMOTION
SHAH PUBLICITY
Price range:Only Rs. 80,000 to 1,50,000/-
CALL 022-2220000
EasyUse for better life
EasyUse for better life
HOME SHOP 18
EasyUse for better life
EasyUse for better life
Aaj tak News Channel
EasyUse for better life
EasyUse for better life
EasyUse for better life
DISTRIBUTION CHANNEL
ONE LEVEL CHANNEL
CO. PVT LTD.
VIJAY SALES
CONSUMER
Mfg.
Retailer
Customer
SUPPLY CHAIN
Distributor
Retailer
Manufacture
Customer
EasyUse for better life
EasyUse for better life
Special service provide
AFTER SALES SEVICE (2 YEARS)
REPAIRING IN 1 day ONLY
REPAIRING TO CALL ANY TIME
CUSTOMER CARE 028422-76543210
EasyUse for better life
EasyUse for better life
Market penetration
Reach people house hold(most of house wife)
Corporate world(business unit)
chemist
Shops & showroom.
OUR PRODUCT FEATURES
EasyUse for better life
EasyUse for better life
OUR PRODUCT FEATURES
EasyUse for better life
EasyUse for better life
DOUBLE DOOR WITH ICE MAKER
OUR PRODUCT FEATURES
EasyUse for better life
EasyUse for better life
FOR CORPORATE SECTOR
OUR PRODUCT FEATURES
EasyUse for better life
EasyUse for better life
FOR SHOP
FOR SPECIAL TRAVELING
Targeted to Middle classPrice 15,000 to 50,000
IN INDIAEasyUse for better life
EasyUse for better life
DISTRIBUTION CHANNEL Easy
Use for better lifeEasy
Use for better life
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