marketing council call

Marketing Council CallLoren McLean

Operations ManagerMarch, 2011

Agenda• Welcome to new affiliates!• Sharing Marketing Launch Plans – our 5 newest open

affiliates.  Cypress Fairbanks Brookwood SETMA Hallmark Health OSF Bloomington Deborah Heart and Lung

• A Trip Down Memory Lane • Major Marketing Announcement!

Cypress Fairbanks

Cypress Fairbanks

Brookwood Medical Center

Brookwood Medical Center

SETMA

SETMA

Hallmark Health Systems

Hallmark Health Systems

OSF Bloomington

OSF Bloomington

Deborah Heart and Lung Center

Deborah Heart and Lung Center

A Trip Down Memory Lane• Excellent, OLD marketing examples I found

during “the move”• Showcases your creativity!• Timeless (if you want to re-use them)

Hint, hint!!

Major Marketing Announcement (1)

• Allison McCarthy from• Surveying all affiliates• Telephone questionnaire to focus group• SurveyMonkey survey due back April 1

Major Marketing Announcement (2)• Group advertising opportunity• USA Today’s Women’s Health magazine• Boston would contribute• The more affiliates, the cheaper the price• All affiliates that contribute will have

locations listed• Let Loren know ASAP!!