manjari kumar, best class inc. _case study @ open commerce conference 2016

PRESENTED BY

Manjari Kumarmanjari.kumar@bestclass.nyc

917.359.2526Copyright 2016 Best Class Inc.1

OverviewBestClass NYC is a discovery platform to create, find and share after school learning experiences for children, that fuel their passions and enrich their lives.

You name it, we power it!

Copyright 2016 Best Class Inc.

Music School

Jiu Jitsu Classes

Private Classes

Online Magazine

Another Guide !

Filter Failure!

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Advertisement Overload!

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SearchDiscoveryJust ask, as you normally would and we find it for you

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Copyright 2016 Best Class Inc.

The Finds …

The Details …

PayPal Express Checkout

Source: PayPal Adaptive Payments Developer Docs

PayPal Parallel Payments

PayPal Chained Payments

Source: PayPal Adaptive Payments Developer Docs

• Pay– On customer checkout, application initiates a Pay API request and

expects a payKey in response.

• Pay Details– On successful completion of payment, application calls Pay Details

API to get and save all transaction related data, for further processing.

• Refund– Application makes Refund API call with amount to be refunded and

transaction ID of actual payment to process refund request.

PayPal Adaptive API Calls

Customer’s Account

BestClass Account

Provider’s Account

@pay = @api.build_pay({ :actionType => "PAY", :cancelUrl => payment_info_carts_url, :currencyCode => "USD", :feesPayer => "EACHRECEIVER", :ipnNotificationUrl => ipn_notify_orders_url, :receiverList => {

:receiver => receiver_list}, :returnUrl => paid_orders_url })

PayPal Fee Splits

feesPayer => "SENDER", "EACHRECEIVER", "PRIMARYRECEIVER", "SECONDARYONLY"

Source: PayPal Adaptive Payments Developer Docs

PayPal Fee Splits

• Delights– Single shopping cart experience for customers– Automate and expedite simultaneous payments to

multiple providers– Automate and expedite refunds and empower

providers• Challenges– Long and complicated provider onboarding

process– PayPal consistency across platforms

Summary

Thank You!

Manjari KumarBestClass NYC

manjari.kumar@bestclass.nycwww.bestclass.nyc

Copyright 2016 Best Class Inc.18