managing millenials- generation y
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Managing Millenials- Generation Y
Kathryn Carlson
Product Director, HR Management
Questions?
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using the “Questions” feature.
Questions will be answered at the end of the webinar.
Copyright © 2011 TK Carsites. All rights reserved. www.tkcarsites.com.
The Four Generations
Veterans, Silents, Traditionalist
63 years and older
Baby Boomers
42 to 63 years old
Generation X, GenX
28 to 42 years old
Generation Y, Millennials, Echo Boomers
27 years and younger
From X to Y
Generation Y or Echo boomers are terms that designate a cohort of people born immediately after "Generation X." It is one of several terms (including The Millennials and the The Internet Generation) used to describe the same group. There is much dispute as to the exact range of birth years that constitutes "Generation Y" and whether this term is specific to North America, the Anglophone world, or people worldwide. The only consensus, by way of its relation to the term "Generation X," is that those born in Generation Y must follow Generation X. – Wikipedia
"Generation Y are variable — dates ranging as widely as 1979 through 1994 and 1982 though 2000 have been used.“ American Associations of Law Libraries
Defining the Generational Character
Traditionalist Baby Boomers GenX Millennial
Core Values Respect ConformityDiscipline
OptimismInvolvement
SkepticalFunInformal
RealismConfidentSocial
Family Traditional Nuclear
Disintegrating Latch-key kids Non-traditional
Communication PhoneOne on OneWritten
Phone“Call me anytime”
Cell phoneEmail“don’t call me at home”
Social mediaCell phone“just text me”
Education A dream A birthright A way to get there
An expense
Money SaversPay Cash
Buy now, pay later
Cautious Earn to spend
What They Want
Traditionalists want RESPECT
Baby Boomers want SUCCESS
GenYs want AUTONOMY
Millennials want VALIDATION
80 million baby boomers 46 million Gen Y
78 million millennials25% of the workforce by 2014 and 47% by 2040
By the Numbers
Columbine
The 2000 Election Crisis
9-11
Cable
Reality TV
War
Terrorism
InternetColumbia Accident
Technology
Gaming
Starbucks
Gen Y Formative Events
Challenger Accident
MTV
SpaceShipOne
GoogleiTunes
Napster
Franchises
Oprah
Daily Show
Southpark
Simpsons
Celebrity Scandals
Amazon.com
Online Shopping
eBay
mac vs. pc
Global Warming
CD’s
youTube
abu ghraib
Blogging
Influencers
Individual - Personality in
Adolescent to young Adulthood
Environment
GEN Y’s Characteristics
At work….
Meritocracy. Only the talented survive and Only the talented survive and anyone with talent should be able to succeed.anyone with talent should be able to succeed.
Camaraderie and Collabroration. Working Working with others, in teams or just collaboratively; group with others, in teams or just collaboratively; group accomplishment is even sweeter than solo success. accomplishment is even sweeter than solo success. A sense of mentoring, or mentors, in the workplace.A sense of mentoring, or mentors, in the workplace.
Non-traditionalist: Non-traditionalist: Doing things differently than in Doing things differently than in the past while making the point, “this is the past while making the point, “this is different.”different.”
Who is Gen X….
Independent: Independent: in choice of company to work for, in choice of company to work for, when to leave, how to get work done, how the work when to leave, how to get work done, how the work should be done are all individual decisions, (with should be done are all individual decisions, (with input from social/professional networks) resulting input from social/professional networks) resulting in little loyalty to employers.in little loyalty to employers.
Unique. hey see themselves as a breed apart, talented, skilled and in demand. They strongly believe in the value of their work and expect “the rest of the world” to appreciate it as well.
Confident. They show little fear of the future, believing that their skills will always be in demand and they have a strong support net in place through family and friends.
Realistic. however, realistic about financial compensation due to ups and downs in the economy.
Why Bother?
Ability to take in discontinuous information and make meaning of it
Uses tools and create technology to change the world in new ways
Can cope with extreme complexity Provide energy and insight into process and
system improvements Will be extremely productive and supportive, if
engaged. Able to innovate and communicate in new and
distinctive ways
What Works For Everyone
Establish objectives, goals and work plans Provide education and training in multiple
formats Give on-going coaching and feedback Offer promotional and career development
opportunities Provide Freedom Balance, 9-5 doesn’t cut it anymore
Don’t Forget…
Generational context is not just about age, but common experiences
Different is neither right nor wrong, just different
Different approaches to the same problem is a strength- highlight accordingly and seek common ground
Never make assumptions Generational understanding does not take
the place of concern for the individual
Questions and Answers
Contact Information
25– KPA CONFIDENTIAL –
The recorded webinar and presentation slides will be emailed to you today including your local representative’s contact information.
www.kpaonline.com
kcarlson@kpaonline.com
866-228-6587
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