leadership summit - cpcu society · leadership summit . ethics: ... –what governs our behavior...
Post on 05-Sep-2018
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Leadership Track
• Introduction - Mike Lawrence
• Ethics in Business - Mark McDonnell & Diana Van Horn
– What governs our behavior
– Approaches to ethical decision-making
– Case studies
– What influences our decisions
• Best Practices - Kelly Heim
Today’s Agenda
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What is Ethics?
• A system of moral principles
• Fundamental issues of practical decision making
History of Ethics
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History of Ethics
Where did Ethics come from?
• Pre-human
• Human societies
• China
o Laozi Daoism (The Way)
o Confucius - humane and thoughtful (reciprocity)
• Ancient Egypt
o Principles to lead a good and happy life
Codes
• Babylon, 1700 B.C. - Relief showing sun god
Shamash giving code of laws to Hammurabi
• Greece, 400 B.C. - Plato’s account of Zeus’s giving
humans understanding of morality and justice
• Mount Sinai - God gave Moses 10 Commandments
• Today - CPCU Code of Professional Conduct
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History of Ethics
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• Laws
• Morals
• Ethics
What Governs Our Behavior?
Are they different?
Do they overlap?
Let’s think about that.
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• Laws reflect the minimum standard of behavior.
• They are the result of a breakdown.
• Society monitors compliance…
Laws
…and dishes out the punishments!
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• Not as clear as laws
• Right vs. wrong decisions
• From the heart and brain:
– Feels like the right thing.
– According to way I was taught, this is the right thing.
Morals
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• Right vs. right decisions
• Rushworth M. Kidder
– Founder and president of Institute for Global Ethics
• Come from the head
• Codes of expected behavior
– Approved guidelines
– Derived from morals
Ethics
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• Corporate cheating and corruption
• Corporate criminal behavior
• Individual profiteering
• Stock manipulation
• Etc.
Moral vs. Ethical Issue?
Usually a moral issue
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Situation Based
“What’s all this ‘naughty or nice’ jazz? Haven’t you ever heard of situational ethics?”
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People Based
Follow the Golden Rule:
What would you have others do
if faced with the same situation?
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• Two friendly competitors
• One agency is struggling, one prospering
• Struggling agent needs to renew his largest
account
• You are quoting it and think you can add value
• Friend will be devastated if you take the account
A Friend in Need
Is your loyalty to your
friend or the customer?
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• You discover that a long-term employee has
stolen from your agency.
• She has been a big contributor to your success
but has fallen on hard times.
• Nothing like this has ever happened before.
Lonely at the Top
Do you fire her or give her a
chance to repay what she took?
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• You’re an adjuster working a new loss late in the
year.
• The agent is a good friend.
• You think that the reserve might warrant an
increase but know that this would cost the agent
a profit-sharing payment.
It’s All Up to You
Do you bump the reserve now or
evaluate further in the new year?
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Decisions
• Your work decisions are likely influenced by:
– Morals
– Past experiences
– Organization culture
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Organizational Culture
• Values, beliefs, goals, norms and rituals shared by
members of an organization
– What’s important?
– How do we treat each other?
– How do we do things around here?
• Provides set, agreed-upon guidelines for behavior
of those who adhere to them
• A “light in the darkness” or “tie-breaker”
• Requires the support of leadership
• Examples:
– CPCU
– NAIP
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Code of Ethics
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Managers, employees and stakeholders support a
philosophy that an organization has responsibilities
that extend beyond legal and economic obligations.
Foundation of an Ethical Culture
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Best Practices
• Offer CE-qualified class/workshop/seminar for
members, local agents and carriers, and
adjusters.
• Present ethics awareness to local college class.
• Include ethics speaker or event during Ethics
Awareness Month meetings.
• Increase audience’s attention by leveraging
ethics scenarios along with interactive discussion.
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Best Practices
• Put ethics quotes on meeting tables.
• Recruit companies to run Ethics Awareness
Month promotions throughout March on large
TVs, computer monitors.
• Update chapter website to include ethics articles,
quotes and thought-provoking scenarios.
• Send website link to chapter members.
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Best Practices
• Send weekly ethics articles to chapter members as lead-
up to Ethics Awareness Month.
• Actively promote attendance at ethics webinars.
• Send members link to national CPCU ethics website
and/or review website at monthly meeting.
• Post ethics articles, quotes, etc., on chapter social media
sites (e.g., Facebook, LinkedIn, Twitter).
• Include ethics articles in chapter newsletter.
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“We do not act rightly because we have virtue
or excellence, but we rather have those
because we have acted rightly.”
Final Thought
Aristotle 384 B.C.–322 B.C.
Greek philosopher and
scientist
Student of Plato
Teacher of Alexander the Great
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