lead generation tools that get results

Lead Generation Tools That Get Results

A look at some of the most popular and productive commercial tools available to the

sourcing and recruiting community.

By

Mark E. Berger, CPC, CIR

Today’s Agenda

Why Use the Tools?The Big Boards Resume Generating ToolsName Generating Tools Business NetworksSocial NetworksResume Distribution Services

Monster; CareerBuilder; HotJobs; et. al.

On the plus side…Database PopulationEasy to SearchActive Status of Candidates

On the minus side…Competition Among RecruitersCompetition Among ClientsActive Status of Candidates

Getting Passive Candidates

Random Resume from Search

Resume Generation Tools

Uses an interface to search the open web for resumes using your input.

Diver (Broadlook Technologies)ResumeFinder (eGrabber)Platinum Recruiter (InfoGIST)TalentHook (TalentHook)

Why Use Them?

Access to tens of millions of web resumes.Increases productivity by saving hours of manually searching and reviewing results.Easy to use interface.Solid ROI.

Broadlook Diver

eGrabber’s ResumeFinder

Platinum Recruiter by InfoGIST

TalentHook

Name Generation ToolsUses an interface to search a proprietary

database of names (profiles) resumes using your input.

SourcePoint (AIRS)ZoomInfo (ZoomInfo)SearchExpo (SearchExpo)SGA Executive Tracker (Sheila Greco)

Why Use Them?

Names are aggregated from lists, scraped from websites, or generated manually.Easy to use interface, usually searchable by industry, title, location, and other filters.Great ROI if the service has the type of person you are recruiting.

SourcePoint (AIRS)

ZoomInfo

SearchExpo

SGA Executive Tracker

Business NetworksUse an interface to search for contacts within

a group of business professionals.

LinkedInSpokeAt least dozens more.

LinkedIn – cpa audit public in or near 43210

LinkedIn – Results Page

Social NetworksUse an interface to search for contacts within

a group of individuals interested in dating and socializing. Tip - Turn your pc speakers off!

MySpace (100mm)FaceBook (40mm)Friendster (60mm)

MySpace – technology/internet/web designer/html

MySpace – Results Page

MySpace - Abi

abicushman.blogspot.com

http://maps.google.com/

Resume Distribution Services

Services that charge the job seeker a fee to distribute their resume to the recruiting community. Mostly free to recruiters. Status – Very Active.ResumeDeliver - www.resumedeliver.comResumeBlaster - www.resumeblaster.comResumZapper - www.resumezapper.comResumeAction - www.resumeaction.comResumeAdvance - www.resumeadvance.com ResumeSpider - www.resumespider.com

ResumeSpider.com – My Settings

My Outlook – 6022 Items

Google – “resume distribution”

In Closing…Have a plan…create a process.Investigate ways to make the Internet help you.Experiment – try different sites, different techniques – learn what works best for your office.During slower times, use the Internet as a source of marketing leads.

Please contact me with any post-presentation questions or comments at:

Mark E. Berger

Swat Recruiting

314-962-7515

mark@swatrecruiting.com

http://www.swatrecruiting.com

Invite me to your LinkedIn network!!!