kimberly slichter's portfolio

Social Media Writing

Portfolio

Kimberly Slichter

Feature Story❖ Posted Pegasister article on Wordpress

➢ Gathered a total of 161 views

❖ Promoted the article on Twitter throughout the week

➢ Got five retweets and eight favorites

❖ Promoted on Facebook & MLP page

➢ 11 likes and 10 comments on post

Feature Story

❖ Tweeted four times throughout the event

➢ Took a picture for readers to have a visual

➢ Used the #UCF tag to gather attention

➢ Summarized discussion points with quotes

Event Piece

❖ Promoted the article through Twitter and LinkedIn

➢ Posted pictures to appeal to the eye

➢ One favorite and four likes

Food at UCF

Food at UCF

❖ Advertised the “Dress for Success” workshop

➢ Link to event page/registration

➢ Tweets about #COMMWeek2014

❖ Gathered tips on how to dress professionally

➢ Youtube videos

➢ Tweets with advice on clothing/accessories

❖ Storify

Collecting with Storify

Collecting with Storify

❖ Tweeted about Comm Week workshop

➢ Tweeted to accounts that could benefit

➢ Two retweets

➢ Was followed by UCFBusiness

Engaging the Reader

❖ Created and used multiple social media accounts

➢ Pinterest, LinkedIn, Storify, Wordpress

❖ Expanded my Twitter

➢ Followed more than 300 accounts

➢ Gained almost 70 followers

❖ Began using Foursquare

Building an Online Presence

❖ Created a LinkedIn profile

❖ Made connections

❖ Filled out all applicable areas

❖ Got endorsed for skills.

❖ My profile

LinkedIn Development

❖ Recorded interview about student’s spring break

➢ Used visuals to help viewers imagine story

➢ Utilized #UCFSB14 tag to gather attention

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Visual Elements

❖ Created Pinterest account

❖ Formed a board for concert pictures I’ve taken

➢ Eight re-pins

➢ Two likes

Visual Elements

❖ Used Twitter to implement writing short techniques

➢ Discussed recent events

➢ Used hashtags to attract readers

➢ Timed tweets for best response

Writing Short

❖ Used quick Facebook status to advertise article

Writing ShortWriting

❖ Used Twitter and the #UCF hashtag to inform readers of the Fast-a-Thon

Writing ShortWriting