keepsafe the personal bag safety accessory empowering the individual preventing bag theft and bag...

KEEPSAFEThe Personal Bag Safety Accessoryempowering the individual preventing bag theft and bag theft paranoia

Sara Bellini - 108Central Saint Martins College of Art & Design

bag th

eft – th

e real p

roblem

bag th

eft – th

e real p

roblem

every 65 seconds a bag gets stolen

victim vs perpetra

tor

bag theft victims are predominantly female (77%) between the age of 25-30 and between 45-54

victim vs perpetra

tor

most common perpretrator techniques arelifting and dipping

the Chelsea Clip

a furniture fixture for public space that uses screws

the Chelsea Clip

snaps easily and is hard to see under a table

proposal 1: personal product aimed at coffee bar users

proposal 2: personal product – bag holder, bag charm

Tooling Costs And Materials

First design:MAKROLON ®

Tooling cost for a single-part injection mold: 10,000 €Cost per unit: 0,30 – 0,40 €The logos will be added in the mold with a PC film – Faria ®

Second design:MAKROLON ® AND DESMOPAN ®

Tooling cost for a 4-imprint co-injection rotating mold: 30,000 €Cost per unit: 1,00 – 2,00 €

Sustainability

MAKROLON ®(thermoplastic, polycarbonate resin)Production of 1 kg of PC requires the equivalent of about 2 1/2 kg of oil (raw material and energy).

Incineration in an incineration plant mainly producess water and carbon dioxide. Heating value is equivalent to 1/2 kg of oil

DESMOPAN ®(thermoplastic polyurethane elastomer - TPU)Polyeurethanes can be incinerated mainly producing H2O and CO2 but also NOx.

CORRUGATED CARDBOARD – THIN BOARDAre both made from recycled paper. Recycled paper production reduces water use by up to 50% and involves fewer chemical processes. Making cardboard from recycled waste consumes up to 50% less energy than using trees.

RICE PAPERIs a compostable and biodegradeable material.

ORGANIC INKS (also soya inks)Require less energy and less ink to achieve the same aesthetics, do not contain toxic chemicals or solvents.

Other design approaches:

DESIGN FOR DISASSEMBLYINTERNATIONAL RECYCLING LOGOSMINIMISING PACKAGING

By the end of this presentation5 bags have been stolen

Sara Bellini - 108Central Saint Martins College of Art & Design