keep it simple… - university of marylandkeep it simple… valdis krebs 440 • 331 • 1222 valdis...

Keep It Simple…

Valdis Krebs440 • 331 • 1222

valdis @ orgnet . comhttp : // www . orgnet . com

© 2007, Valdis Krebs

20 Years of SNA & ONA

• TRW Space & Defense, late 1980s• 500 SNA projects• Bounded and unbounded networks• 80% economic/business networks• InFlow originally hacked in 1987 for a class

project– Still 99% Prolog!

• Top 40– http://www.slideshare.net/DERIGalway/valdis-krebs-

social-network-analysis-19872007/

© 2007, Valdis Krebs

Users vs ComplexityCo

mpl

exity

Number & Diveristy of SNA Software UsersTime

© 2007, Valdis Krebs

Academia

© 2007, Valdis Krebs

Business

© 2007, Valdis Krebs

Non-Experts

© 2007, Valdis Krebs

Large Data Sets

© 2007, Valdis Krebs

Typical Clients

• Non-Profits building communities• Organizations looking for agility and

adaptability• Consultants looking for a new tool• Military

– Be more networked– Understand local networks

• Intelligence community– Disrupt the bad guys– Empower the good guys

© 2007, Valdis Krebs

Non-Profit Client

• Focus on Economic Justice in LargeMetropolis

• Very motivated & very creative– 8 hours of training– 8 hours of mentoring– Target: “Economic Terrorists”

• Anxious to learn– SNA basics– No theory, nothing fancy– Let me do it…

© 2007, Valdis Krebs

Simple Real Estate Transactions

© 2007, Valdis Krebs

Who’s Involved?

© 2007, Valdis Krebs

Married Couples

© 2007, Valdis Krebs

Family Ties

© 2007, Valdis Krebs

Other Financial Ties

© 2007, Valdis Krebs

Clients & Visualization

• Measure what is mapped• Play with the network

– Easy experimentation– Quickly change views

• Simple what-ifs• Web-based reports

– Easy to use viewers

© 2007, Valdis Krebs

Questions?

Valdis Krebs

+1 440 331 1222valdis@orgnet.comhttp://www.orgnet.com