katherine hague - the decentralize future of ecommerce

Post on 01-Nov-2014

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Katherine presents ShopLocket and how she's helping everybody sell products online via simple to use widgets that get embedded on another site as if they were a Youtube video or tweet. The next wave of eCommerce will make selling as natural as sharing other media!

TRANSCRIPT

The Next Wave of eCommerce

Justin Bieber will help us explain

why the future of eCommerce

will be decentralized.

Before social networks, Justin could only reach the

people closest to him.

His only chance of reaching a large audience was

signing to a record label, winning a golden ticket.

Because of social networks, Justin no longer has to

go through a gate keeper. And neither do you.

Services have emerged to help people use social

channels to share all types of media.

Everyday you see

videos, photos, music,

and content in your

social feeds.

But what about products?

The next wave of eCommerce

will make selling as natural as

sharing other media.

“Online  stores  are  cultural  ar/fact  le1  over  from  the  /me  when  the  only  way  to  present  a  collec/on  of  things  for  sale  was  a  retail  store  or  print  catalog.”  

 —  Paul  Graham  

The next wave of ecommerce will be powered by emerging platforms.

$400+ Billion

katherine@shoplocket.com

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