james freeman managing director first west of england

James FreemanManaging Director

First West of England

The Great Bristol Bus Challenge

My approach: back to basics • It’s a people business

• It’s about the detail

• It can work when all work together

• It’s about making buses do what people want

• Working from inside out…

• Attitudes are key

• It takes time!

Our Patch

Bristol Network

Fairer Fares has changed the way people travel….

135,750 more people now travel by

bus per week

Fairer Fares the Bristoloutcome

• 17.6% increase in fare paying passengers, equates to 68,112 extra people using buses each week• Passenger satisfaction with the value

for money offered by bus travel has also improved

9% increase in fare paying passengers is the result of the Fairer Fares

campaign

Internal challenges for us

• Our own growth – its effect on boarding times, journey times and customer satisfaction

• Capacity of buses

• Driver recruitment

100 more double-deckers in Bristol than last year…

New double-deckers

New double-deckers

More new double-deckers…

touch….

mTickets

Students…

New double deckers

New double deckers

Bath Park & Ride

First Bus App

Bristol Green Capital 2015

Bio Bus

Partnership with City Car Club

Internal challenges for us

• Our own growth – its effect on boarding times, journey times and customer satisfaction

• Capacity of buses

• Driver recruitment

Our Training School• 358 Trainees since

Jan 2014 (licence & non-licence holders)

• 179 first time passes• 374 tests in total • 115,000 training

miles completed

The Word

The future?

Thank You