introduction to supernova 2008

Housekeeping

• Welcome to the 7th annual S upernova conference!– Over 400 attendees from 15 countries.

• Today at Miss ion Bay Conference Center• Opening Gala & S howcase: 6:30pm-10pm

– Shuttle bus running from here every 30 minutes

• Tuesday and Wednesday: Wharton West101 Howard Street, 5th Floor

Online Resources

• Detailed in attendee handout

• Conversation Hub: http://www.conversationhub.com– Twitter feed: http://twitter.com/supernova2008 – IRC chat: irc://irc.freenode.net/supernova2008 – Pocket Guide: http://ventana.cerado.com/supernova

• S mile, you’re on s treaming video!

• WiFi S S ID: CommunityCenter– Please be conscientious!

• Use tag "S upernova2008" on any conference-related posts , photos, or videos

Thanks to Our S ponsors

Thanks to Our S ponsors

What is S upernova?Supernova is

People

Why S upernova?

Maybe I was on to something!

Why S upernova?

• An (explos ive) end, but also a beginning– Impacts of increasingly pervasive networks

• Decentralization is happening– Intelligence and control moving from centers to

edges– An inexorable shift, but not necessarily smooth or

uniform!• Decentralization matters

– Redefines industries, firms, processes, careers, relationships, entertainment, and more.

• Intersection of tech, bus iness , society, and policy

2008 Theme:Challenges for the

Network Age

The Network Age

• Networks are everywhere– Communications,

software, content, business process, social, etc.

• Networks have distinct properties

The Challenges

• Network dynamics aren’t obvious!– Power laws, small

worlds, long tails, network effects, structural holes, etc.

• Undermine existing business models and social expectations.

The Next Three Days

•Be challenged.•Be provocative.•Be productive.

•Have fun!