integrated innovation institute image · steps in the right direction engineering after program...
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Integrated Innovation Institute Image
Christian Baca
Master of Integrated Innovation for Products and
Services
What does that mean?
Portrayed Image
Design
Business
Engineering
MIIPS
Reality
Design
Business
Engineering Design
Business
Engineering Design
Business
Engineering
Portrayed and Observed Image
Institute:
Trifecta
III Professors:
Leadership Program
Students:
Transition Program
≠ ≠
Reality
Previous Education and Work Experience
+
Skills and Understanding of the other two
Disciplines
Portrayed Image
Engineering
Design
Business
Design Engineering Design
Reality
Engineering
Design
Business
Engineering with some Design and Business Skills Design with some Engineering and Business Skills Design with some Engineering and Business Skills
The Problem
The portrayed image by the III does not match the reality of the program
Implications ¡ Prospective Students have unrealistic
expectations of program and career path after completing the program
¡ Dissatisfied Students
¡ Obtaining a job that the student is not qualified for, which could result in dissatisfied bosses and coworkers
¡ Poor advocacy of MIIPS
Is this an issue?
72%
12%
8% 8%
Transition Discipline
Transition Within Discipline
Transition to the Trifecta
Staying in Discipline
Sample Size: 25 of the 43 students
Yes.
What Needs To Change
Portray the real image from the beginning, so prospective students can make an informed
decision before entering the program
Steps in the Right Direction Realistic program logo
Design
Business
Engineering Design
Business
Engineering Design
Business
Engineering
Steps in the Right Direction
Engineering
� � � � After Program
Year 3 Year 6 Year 10
Design
� � � � After Program
Year 3 Year 6 Year 10
Business
� � � � After Program
Year 3 Year 6 Year 10
10 year career path based off background • Possible perspective student’s career path • Alumni’s real background and career path
Beneficial to III
=
=
=
=
Satisfied Students
Well Prepared Students
Happy Alumni
Satisfied Future Bosses and Coworkers
Advocate for MIIPS
Advocate for MIIPS
Thank You
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