int introduction (2)

Mark Wing

Bringing together a global network of expertsto co-engineer more complete interrelated brand experiences

3 Forward Thinking 25/06/15 © Interrelated 2015

A strong performing brand

A strong performing brand

A strong performing brand

Strength in image, culture and technology

A proven process

Meaning Creating

Positioning

Reinforcing

strategy

blueprint

ideacreate

develop

engageinsights

activate

NEXANT

Subscribe to Nexant ThinkingWe created the brand identity, tone of voice and UX for a suite of products and supporting advisory services for a division of Nexant. An energy utility company in the US.

Name, identity, messaging, brand launch

NHS Direct – Communication strategy and campaign

NHS Direct

Comms StrategyNHS Direct required a fresh value proposition to drive its external and internal communications – to help inform a better understanding and belief in the service. Our work was strategic and inspired the creative expression

Strategy, identity, product architecture, PR

SILVERWING

Efficient inspectionWe created the brand, key messages, visual identity and website UX for the leading supplier of Non Destructive Testing (NDT) equipment for storage tanks, vessels and pipeline inspection within the oil, gas and petro-chemical industries.

Strategy, identity, product architecture, web

SONATEST

Now you see itWe created the brand and launch campaign for the new Sonatest Veo. The client said that our input was “vital to their surprising success, delivering five times more sales than were expected within the first 3 month of sales.”

Message, name, identity, animation, launch

IMCA

Easily-accessible intricate informationWe provided global interconnectedness to IMCA users across all sectors of the marine industry, allowing free-flow communication at a rapid pace while optimising the user experience.

Digital strategy, architecture, web, unique CMS

PETROFAC

Optimised Search complex contentWe created create a brand new framework using up-to-date technology to create an attractive, easy-to-search, responsive website with enhanced SEO for natural search.

Technology, architecture, web, SEO techniques

BT FIRSTCALL

Human ResourcesFirstcall was a business within BT. It’s role was to manage the resourcing needs across the entire Group. Our remit was to create the brand idea, positioning and manage an internal campaign to help build a positive attitude to career development

Strategy, identity, product architecture, PR

Mark Wing : +44 (0) 7867 800 608

21 Optilan – Website project 13/07/15 © Interrelated 2015