instrans marketing strategy 2nd
Post on 13-Apr-2017
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Step Marketing Strategy for Quarter one
Profession: Sequence Integrate marketingUS: Facebook, Twitter, Instagram, SnapshotInternational: Wechat, Kakao Talk, Line.
Privilege: Earn extra free talk by browsing ads Pros: No disturbance for customers Highly favored by companies Precise Marketing-international customers
Priority: Focus on customer-centric service and product quality Pros: Creates Trust and Low Cost Long-Term Value
Channels
Social Media
In-app ads
Word of mouth
Market Analysis
Potential Consuming
Affluent Demand
Focused Needs
Largest Market
Others
Gift shops
Malls
Hotels
Travel Agencies
Photographed Function
Customer-Centric
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