how to successfully “spike your career · 4 part career development model 1. discover – your...
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John Quinn
Career Management Services
11330 Q Street, Suite 230 Omaha, Nebraska 68137
(402) 953-6078 jquinn@ResumeAdvisers.com
www.ResumeAdvisers.com
HOW TO SUCCESSFULLY “SPIKE”
YOUR CAREER!
4 Part Career Development Model
1. Discover – your passion, strengths, and job opportunities.
2. Prepare – your résumé, cover letter, and social media profile.
3. Execute – job search strategies, interview techniques, and salary negotiations.
4. Plan – SMART goals, getting ahead, and career development.
Slide 2 of 58 © Résumé Advisers, LLC 2015
1. Discover
• Deloitte Shift Index Survey, Duke University Fuqua School of Business, Kelly Global Workforce Index, SHRM People InSight Survey, and Gallup’s State of the American Workforce study: – 80% hate job. – 80% choose on interests and close relationships.
• Assessments: – Personality test. – Interests inventory. – Skills profiler. – Values assessment.
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What’s Important and Why
• Assessments Help Us: – Determine areas of success.
– Focus on the long-term.
• Research Helps Us: – Understand the job.
– Assess the work environment.
– Evaluate salary and demand.
– Consider location.
Slide 4 of 58 © Résumé Advisers, LLC 2015
2. Prepare
• Understanding key parts of a professional résumé.
• Why a cover letter?
• Difference between a résumé
and a LinkedIn profile.
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First Things First
• It’s easier to get a job when you have a job!
• Job changer’s 6/9/12 month approach.
• $10,000 per month!
• Create and stick to a budget.
• Buyer’s market.
• 100:10:1
• Get real!
• Network and apply often. Slide 7 of 58 © Résumé Advisers, LLC 2015
Why do I Need a Résumé?
Because it’s a number’s game! A résumé: • Is a marketing piece and you are the product. • Showcases your competitive edge. • Demonstrates how your qualifications are a
perfect fit for the type of position, industry, or level.
• Solicits an interview.
RÉSUMÉS DON’T GET JOBS – YOU DO! Slide 8 of 58 © Résumé Advisers, LLC 2015
Child’s Play – Right?
• Anyone can write a résumé.
• It’s all about value.
• Take your time!
• 6 to 30 seconds.
• It’s all in how you count.
• Don’t make them guess.
• So many formats.
Slide 9 of 58 © Résumé Advisers, LLC 2015
About Formats
• Reverse Chronological
• Functional
• Curriculum Vitae (CV)
• Hybrid
• Visual
• Infographic
• Video
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Pros and Cons
• Reverse Chronological – Pros: (employer’s preference) – Cons: (highlights deficits if not prepared correctly)
• Functional – Pros: (camouflage) – Cons: (negative perception)
• CV (curriculum Vitae) – Pros: (SAM - thorough) – Cons: (long)
• Combination or Hybrid – Pros: (best of both worlds) – Cons: ??
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Key Résumé Components
• Summary.
• Keywords.
• Professional Experience.
• Education and Training.
• Technical Skills / Awards.
• Special Interests / Leadership / Professional Affiliations.
Slide 16 of 58 © Résumé Advisers, LLC 2015
• What are keywords? (job specific)
• How important are keywords?
• Applicant tracking systems.
Keywords
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Professional Experience
• Reverse Chronological – start with most current.
• Incorporate Keywords – applicable to position.
• Highlight Achievements – CAR (Challenge-Action-Result) statements.
• Use Proper Grammar – punctuation, spelling, and editing.
• Include Relevant Experience – paid and volunteer.
Slide 18 of 58 © Résumé Advisers, LLC 2015
• All computer, software, and hardware.
• Any language fluency.
• Training programs.
• Certifications.
• Verifiable!
Technical Skills
Slide 19 of 58 © Résumé Advisers, LLC 2015
Cover Letters
• Uses same design as résumé.
• Importance of a cover letter.
• Tells why you are perfect for the job.
• Uses terminology from job
description.
Slide 20 of 58 © Résumé Advisers, LLC 2015
Cover Letter Design
• Situation dependent.
• Different information for
different levels.
• Be creative.
• Must be meaningful for
the situation.
• Employer may require specific information.
Slide 21 of 58 © Résumé Advisers, LLC 2015
Cover Letter Formats
• Paragraph format: – Story context: who you are and the value you bring to
the table.
• Comparison-list format: – T-style: compares requirements
to qualifications.
• Bullet-list format: – Story + achievements: same
as paragraph approach complemented by achievements.
Slide 22 of 58 © Résumé Advisers, LLC 2015
Six Steps for Cover Letters
1. Identify your key selling points:
– Qualifications, skills, experience, accomplishments.
2. Pre-plan:
– Choose type, research company, get contact name.
3. Write an opening paragraph:
– Hook or sales pitch.
Slide 23 of 58 © Résumé Advisers, LLC 2015
Six Steps for Cover Letters
4. Write the body: (benefits)
– Substance, key qualifications, accomplishments.
5. Write the closing: (ask for the interview)
– Style: passive or assertive, anything specific to job.
6. Finalize: (proofread, proofread, proofread)
– Spelling, grammar, punctuation, clichés, slang, and jargon.
Slide 24 of 58 © Résumé Advisers, LLC 2015
Social Media Profile
• LinkedIn – largest professional social media site.
• Facebook – largest social media site.
• Use résumé as content for profile.
• Long = skip me.
Slide 25 of 58 © Résumé Advisers, LLC 2015
LinkedIn Sections
• Picture • Headline • Vanity URL • Background
– Summary – Headings – Attach Résumé – Experience – Honors & Awards – Organizations – Courses – Volunteer Experience – Projects
– Skills – Endorsements – Publications – Languages – Test Scores – Patents – Education – Certifications/Credentials – Additional Information
Slide 26 of 58 © Résumé Advisers, LLC 2015
More LinkedIn Sections
• Recommendations – Given
• Connections • Groups • Following
– Influencers – News – Companies
• Posting • Blogging
Slide 27 of 58 © Résumé Advisers, LLC 2015
Using the Web
• Social Networking:
– Over 3 billion users worldwide posting
on over 210 social networking websites.
– LinkedIn, Facebook, twitter, Pinterest
Google+, Sina Weibo, and Qzone represent
88%; approximately 2.8 billion users.
– 5.8 billion mobile devices globally.
– 41% to 64% of users – mobile access.
Slide 28 of 58 © Résumé Advisers, LLC 2015
LinkedIn Statistics
• 259 million users.
• 2.1 million groups.
• 184 million unique visitor/month.
• 172,000 new sign-ups/day (over 2/second).
• 7,610 searches/minute.
• 200 conversations/minute.
• 94% of recruiters use LinkedIn to examine potential candidates.
Slide 29 of 58 © Résumé Advisers, LLC 2015
Things to Think About
1. Only apply if you are qualified. 2. Express your value to their company. 3. Connect past experience. 4. Always include a cover letter. 5. Customize your cover letter. 6. Employers do background checks, drug screening, and skills testing. 7. The I - Me game. 8. 75% of employers google candidates;
62% rescind offers. 9. Pay attention to details.
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3. Execute
• How to get started.
• Networking.
• Recruiters.
• Interviewing tips.
• Career planning – SMART goals.
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Getting Started
• Convert résumé and cover letter to text format.
• Prepare job history including: – Start and end dates (month/day/year).
– Company name, address, phone number.
– Actual job title.
– Supervisor info: name, title, phone.
– Roles and responsibilities – from résumé.
– Achievements – from résumé.
Slide 32 of 58 © Résumé Advisers, LLC 2015
Job Search Strategies
• Numbers game:
– 100:10:1
• Apply appropriately:
– Need at least 3 of top 5 to 7 “required skills”.
– Cover letter.
• Apply online/in person.
• Networking and recruiters.
• Career and job fairs.
Slide 33 of 58 © Résumé Advisers, LLC 2015
Networking
• Personal
– List of 100
• Professional
– List of 50
• See and be seen
– Events specific to industry
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Networking, Job Fairs & Alumnae
• Job fairs
• Friends
• Friend’s parents
• Alumnae
Slide 36 of 58 © Résumé Advisers, LLC 2015
Networking, Job Fairs & Alumnae
• Job fairs
• Friends
• Friend’s parents
• Alumnae
Slide 37 of 58 © Résumé Advisers, LLC 2015
The Interview
• Why do we interview?
• Your number one goal is …
• Establishes how well you fit – not what you know!
• Is a two-way street.
• What you wear matters.
• Avoiding common interviewing errors.
Slide 40 of 58 © Résumé Advisers, LLC 2015
Preparing for an Interview
• Before the Interview:
– Practice interviewing.
– Check them out!
– Take a drive.
– Review the job.
– Read news articles, blogs, commentaries, …
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Get the Right Look!
Does it really matter?
• Dress for success - dos and don’ts.
• Get there early (10 to 15 minutes).
• Firm handshake.
• Friendly, enthusiastic, and smile.
– Small talk is good!
• Volunteer a copy of your résumé.
Slide 42 of 58 © Résumé Advisers, LLC 2015
Perception
• Only one first impression.
• Look and act professional!
• Do not accept a drink or other encumbrance.
• Know your résumé.
• Be cool, calm, and collected.
• Stay confident – you are there because you possess the qualifications they need.
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What Do You Know?
• Keep focused on the subject matter.
• Stay on topic – don’t stray.
• Answer questions succinctly.
• Be passionate and animated.
• Quantify your details.
Slide 47 of 58 © Résumé Advisers, LLC 2015
Focus
• Upright l-shaped body position.
• Maintain appropriate eye contact.
• Manage your movements and gestures.
• Mirror the interviews actions: – Leaning in to speak.
– Relaxing back to l-shape.
• If interview goes off track – bring it back.
Slide 48 of 58 © Résumé Advisers, LLC 2015
How do You Relate?
• Clarify skills and accomplishments.
• Quantify everything!
• Connect your skills to job requirements.
• Use teaming examples.
• Show leadership strengths.
• Turn negatives into positives.
Slide 49 of 58 © Résumé Advisers, LLC 2015
Answer Tough Questions
• Don’t shy away from hard questions.
• “I don’t know” is okay.
• Prepare in advance an answer for:
– How did you handle a difficult situation …
– What is your biggest weakness …
– What would you do if a co-worker is stealing or being dishonest …
• Body language and eye movement!
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What Your Eyes Say
Up and to the Left Indicates: Visually Constructed Images (Vc)
Up and to the Right Indicates: Visually Remembered Images (Vr)
Down and to the Left Indicates: Feeling / Kinesthetic (F)
Down and To the Right Indicates: Internal Dialog (Ai)
To the Left Indicates: Auditory Constructed (Ac)
To the Right Indicates: Auditory Remembered (Ar)
Slide 51 of 58 © Résumé Advisers, LLC 2015
The Close
You mean I'm not done yet? • Always ask one or two questions! • Questions show you are paying attention and are
interested in the position. • Never ask something you should already know! • Some good closing questions, include:
– What training is associated with this position? – When will you be making a decision? – Anything that is important to you that you cannot
otherwise discover.
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Post Interview
Immediately after the interview:
• Write down everything you remember.
• Make notes of items that the interviewer liked or called your attention to.
• Always send a thank you note.
– Include a reference to something that the interviewer noted or focused on.
Slide 53 of 58 © Résumé Advisers, LLC 2015
Things to be Aware Of
• Do not be overly friendly. • Do not talk too much or volunteer any information that
is not pertinent. • Do not lie or embellish the truth. • Let them make their own assumptions and draw their
own conclusions. • Do not discuss salary on the first interview. • Determine if this is a good fit for you, don’t just accept
that it is. • Leave your cell phone or smartphone in the car. • Do not disparage any former employers.
Slide 54 of 58 © Résumé Advisers, LLC 2015
Salary Negotiations
• Research.
• Local/National pay scale.
• Meet you halfway.
Slide 55 of 58 © Résumé Advisers, LLC 2015
4. Plan: What is a Career Plan?
• A concise, written document that contains clearly delineated steps you will take this year and in subsequent years to help you achieve your career goals.
• Make it SMART – Specific
– Measurable
– Attainable
– Realistic
– Time-bound
Slide 56 of 58 © Résumé Advisers, LLC 2015
Outline
• Goals (short and long term): – Position and place.
– Level, opportunity, and upward mobility.
– Money and benefits.
• Education (current and required).
• Skills (current and required).
• Interests and values.
• Actions to achieve goals.
Slide 57 of 58 © Résumé Advisers, LLC 2015
John Quinn
Career Management Services
11330 Q Street, Suite 230 Omaha, Nebraska 68137
(402) 953-6078 jquinn@ResumeAdvisers.com
www.ResumeAdvisers.com
HOW TO SUCCESSFULLY “SPIKE”
YOUR CAREER!
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