how to stay sane in an 'always-on' digital campaigning environment

How to stay saneIN AN 'ALWAYS ON' DIGITALCAMPAIGNING ENVIRONMENT

Jessie Mawson | Amnesty International Australia jessiemawson

Exist in as many places as it'spossible for your organisationto do well.

Get your organisation to getserious about flexible hours.

Tell your best stories againand again. Curate before youcreate.

Prepare for both good andbad news. Have 'reaction'content ready to go.

Make social everyone's job.Personal accounts can gap-fillwhen organisational accountsare quiet.

Get serious about self-care.Set clear expectations andsay no.

Seek out tools that empowernon-techies to do itthemselves. ie: Canva,GroupTweet.

Love your supporters. They'lltake care of things whileyou're away.

ThanksMORE SUGGESTIONSWELCOME!

Government & Nonprofit