how to create or change fixed positiones

Post on 14-Jul-2015

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how to create and change

fixed positionstowards a product, a service, or an idea

One tends to assume a fixed position

towards anything one come into contact with.

The result of assuming such positions is

a fixed and automatic reaction towards any subject.

These positions serve a purpose, inasmuch as they

help one form a clear and stable

view of life and of oneself.

Such a clear view of life and of oneself,

formed with the help of fixed positions,

is critical for one’s mental stability.

Therefore, any change in this view

is perceived as a threat.

Because positions, which are in opposition

To one’s own, are perceived as a threat

to one’s mental stability,

one will tend to reject them.

Because positions, which are in opposition

To one’s own, are perceived as a threat

to one’s mental stability,

one will tend to reject them.

Except if

Except if we manage to offer a person

a different position in such a way

that the perceived threat to their stability

would be neutralized.

The way to bring about a change

in someone’s position

consists of four major steps:

Step 1

Agreement with the person’s present position

“You are right”

Because the idea of changing one’s position is intimidating,

and because any position opposite to ones own is rejected,

it is important, first and foremost, to affirm the person’s present position

and in so doing remove the threat they may feel

if they perceive an attempt to contradict their position

Step 2

Let them assume the new position on their own

Due to the inherent fear of changing one’s position,

any attempt to force a position on someone is doomed.

One will accept a new position only if one has assumed it oneself.

It’s good to bring the person to the trough, but it’s important

to let them drink (assume) the new position on their own.

Step 3

Help the person let his position take root in their emotions

Changing an opinion is easy, but changing a position

which is strongly tied to one’s emotions, is difficult

(A position is not merely a thought; it contains within it emotions

of acceptance or rejection)

During the process of forming a new position it is vital

to help one crystallize their emotion towards the subject.

Step 4

Help one justify their position to oneself and to their environment

In modern times we are used to

being logical and explaining ourselves.

We will not be able to be at peace with a position that we cannot explain

(“I support this because…”)

Thank You

Nimrod Boros

+972-544-504069

nimrod@borosh.com

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