how reference librarians market electronic resources:seflin academic presents

Alyse ErgoodVincent Lawrence

Kurt Vanatta

Faculty Liaisson Relationships/Outreach-Victor Presentations- new faculty orientationDepartment visits and other faculty meetingsEmails and correspondenceClassroom orientations

Liaison RelationshipsEmbeddednessFaculty welcome back meetingsBrown bagsFaculty embed library materials, links, etc

into their blackboard, department or other courseware pages

Liaison Relationships/OutreachClassroom orientationsPerspective student open houseTutorial links on general and specific

databases and Blackboard (courseware)Research Tutorial Page

Liaison Relationships/Outreach

Research Tutorial PageEmails to faculty, students, public and/0r

other stakeholdersInformal instructional sessions with facultyThrough university wide committees (union,

Distance Education Committee, etc)

Faculty Liaison Relationships/Outreach-Victor Initiating Faculty Contacts

•Faculty Welcome Back Event•Resource Presentations for New / Adjunct Faculty•Visits to Beginning of Year / Semester Departmental Meetings•Informal Instructional Sessions for Faculty

Liaison Relationships/OutreachElectronic Follow Up

•Emails to faculty, students, public and other stakeholders•Web Page (for contact information, orientations, collection development & reserves•Research Tutorial Page (on specific databases, the catalogs and research techniques•Tutorial links placed in College, Department and Class Blackboard Pages

Liaison Relationships/OutreachOngoing Campus-Wide Opportunities for

Contact & Marketing

•Embeddedness (Librarian Involvement in Learning Communities)•Brown Bags (Bologna & Cheese, Brownie, Milk)•University-Wide Committees (Faculty Senate, Academic Resources Committee)

Liaison Relationships/OutreachStudent Contact

•Perspective Student Open House•Reference Desk Questions & Follow Ups to Orientations•Focus groups or surveys to find out input from students and faculty

Instruction-Victor Students & Staff

•Student Orientations•Research Instruction Sessions•In House Training•Reference Meetings