how has marketing management changed in years?
Post on 14-Apr-2017
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The New Age Marketing
Network technology Defines the New age marketing
Some Marketing realities in21st Century
Surveys over Internet
E Commerce
Increased Consumer buying power
Heightened Competition
Intranet
EMPLOYEE TO EMPLOYEE COMMUNICATION
Other Realities
• Cost efficiency• Internet Training• Speed Communication
TransformationFrom
AncientProduction
Concept
TOHolistic Marketing Concept
It is a Combination of
Performance Marketing
Financial Responsibility
Investment oppurtunitiesValue Decision
Social Responsibility
Long term productsWith
Recyclable Solutions
RELATIONSHIP MARKETING
BUILDS MARKETING NETWORK
The 4 PsNow and Then
ProductPlacePromotionPrice
……Then
PeopleProcessesProgramsPerformance
NOW…..
Thank You
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