how easy create digital conception
Post on 05-Jul-2015
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How easy create digital conception
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How easy create digital conception?
©Creative service
We have
product – brand - insight
idea
ATL channel
-slogan
complain
digital
product – brand - insight users
idea
Internet -
-dialog – activation
solution
Key communications
ATL channel
–directcommunication,
Advertising channel,
slogan
Internet –
users territory
Start of communication
?
Solutions = instruments
Social networks & other – basic platform=media + bazz+ awareness = activations
Social insight, platform
Activations =social insight
or brand insight+
instrument
Brand infopole Users interest
And creative
© Creative Service
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