how cloud computing & saas will affect b2b in 2010 and beyond

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John Radko, GXS Chief Technology Strategist, delivered this presentation at the 109th EDIFICE Plenary in Amsterdam in October 2009. An introduction to Cloud Computing and Software as a Service (SaaS) for the High Tech and Electronics Industry.

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EDIFICE 109th Plenary:The Impact of Cloud Computing on EC

S i

EDIFICE 109th Plenary:The Impact of Cloud Computing on EC

S iServicesServicesJohn Radko

Chief Technology StrategistJohn Radko

Chief Technology StrategistChief Technology StrategistGXS

Chief Technology StrategistGXS

The ultimate triumph of high endThe ultimate triumph of high endThe ultimate triumph of high end over commodity…

The ultimate triumph of high end over commodity…

or notor not…or not.…or not.

“Over time, however, competitive d i hi i hifadvantage within categories shifts

inexorably toward volume-operations architecture.” (p.44)

November 3, 2009 | Slide 4 ©2009 GXS, Inc.

“If the electric dynamo was the machine that fashioned twentieth century society ‐ that made us who we are ‐the information dynamo is the machine that will fashion

November 3, 2009 | Slide 5 ©2009 GXS, Inc.

the information dynamo is the machine that will fashion the new society of the twenty‐first century.

November 3, 2009 | Slide 6 ©2009 GXS, Inc.

S d d PSpeed and Power

November 3, 2009 | Slide 8 ©2009 GXS, Inc.

Software as a Service (SaaS)Software as a Service (SaaS)

Platform as a Service (PaaS)Platform as a Service (PaaS)

Infrastructure as a Service (IaaS)Infrastructure as a Service (IaaS)Infrastructure as a Service (IaaS)Infrastructure as a Service (IaaS)

Software as a Service

November 3, 2009 | Slide 10 ©2009 GXS, Inc.

Software as a Service

Event Subscriber Management

Platform as a Service

November 3, 2009 | Slide 14 ©2009 GXS, Inc.

Platform as a Service

Thi k “ ti t ” b t Think “operating system” – but running in the cloud…

Force.com

November 3, 2009 | Slide 17 ©2009 GXS, Inc.

Google App Engine

http://code.google.com/appengine/

GXS Trading Grid

TRADING GRID® ONLINEMulti-Lingual, Self-Service Portal

B2B Production Control ServicesProgram Management (Platinum)B2B Activity Monitoring

PULSE.GXS.COM*Service Performance Dashboard

TEAMBOOK™Service Collaboration Utility

B2BImplementationServices

B2BCenters of Excellence

Strategy and DesignImplementation ServicesChange Management

GXS Community Link™Maps and Forms ProductionERP Integration

Trading Grid® ServicesTrading Grid® Services

Logistics

TRANSLATION TRACEABILITY DATA QUALITY DASHBOARDS

Inventory Orders Invoicing Payments

ACTIVE APPS

FORMS

Catalog

Translation and Mapping Service

Document Lifecycle Visibility

Business Rulesand Validation Service

Scorecard and Reporting Service

Q

ACCESS SERVICES

MESSAGING SMB

GridStream*

Intelligent Web Forms Service

Shared Message Gateway

Introspection Security Event Management

GXS Trading Grid® Messaging ServiceMESSAGING

Routing w/ Guaranteed Delivery Managed File Transfer Encryption Storage

GXS Trading Grid® AcceleratorsSMB

Desktop Accounting Office

Identity

GXS Trading Grid® Ultra™ Infrastructure

Blades Data Store Bus Library

Infrastructure as a Service

November 3, 2009 | Slide 20 ©2009 GXS, Inc.

Scale on DemandScale on Demand

Expertise on DemandExpertise on Demand

Shift from “own” to “rent”Shift from “own” to “rent”Shift from own to rentShift from own to rent

Amazon is not alone…

GXS Managed Services IaaS

HTTPs/SFTP MG AS2FTP

ProxyFTP/sProxy

TGMSJbridge

HTTPs/SFTP MG AS2FTP

ProxyFTP/sProxy

TGMSJbridge

F5 BigIP F5 BigIP (hot spare)Rapid failover

SFTP o y o yJb dge SFTP Proxy ProxyJbridge

ZEUS (software load balancer)ZEUS (software load balancer)

Managed Services Managed Services NodeNodeEnterprise HA AI 5.2AI 5.2

Managed Services Managed Services NodeNodeEnterprise HA AI 5.2AI 5.2Enterprise HA

System 1AI 5.2AI 5.2

AIBRIDGEEnterprise HA

System 1AI 5.2AI 5.2

AIBRIDGE

Oracle 10g RAC (multi-node DB cluster)

E*S DB DCTS DB AI DB

GXS Data Center – Virtualized Bladeframes

IaaS Layers of Scalability

HTTPs/SFTP MG AS2FTP

ProxyFTP/sProxy

TGMSJbridge

HTTPs/SFTP MG AS2FTP

ProxyFTP/sProxy

TGMSJbridge

F5 BigIP F5 BigIP (hot spare)Rapid failover

SFTP o y o yJb dge SFTP Proxy ProxyJbridge

ZEUS (software load balancer)ZEUS (software load balancer)

Managed Services Managed Services NodeNodeEnterprise HA AI 5.2AI 5.2

Managed Services Managed Services NodeNodeEnterprise HA AI 5.2AI 5.2Enterprise HA

System 1AI 5.2AI 5.2

AIBRIDGEEnterprise HA

System 1AI 5.2AI 5.2

AIBRIDGE

Oracle 10g RAC (multi-node DB cluster)

E*S DB DCTS DB AI DB

GXS Data Center – Virtualized Bladeframes

Things to think about

• Gartner forecast for “Cloud Services”Gartner forecast for Cloud Services– Current market (total): $46.4B– Forecast for 2013: $150 1BForecast for 2013: $150.1B– CAGR: 26.5%

• Forecast for business services2013 $42B– 2013: $42B

– CAGR: 31%

And it’s just getting started…

John RadkoChief Technology Strategist, Product Engineering

GXS100 Edison Park Drive

(301)340-4603 t(301)775 9344 m100 Edison Park Drive

Gaithersburg, MD 20878(301)775-9344 m(301)340-4205 fjohn.radko@gxs.com

November 3, 2009 | Slide 27 ©2009 GXS, Inc.

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