how 4g can help financial services companies

How 4G can help the financial services industry29 January 2013Adrian Sarosi

Where are your customers today?

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Stating the obvious…

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4G for the future

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4G today!

•Gaming•Giving•Gambling•Girls

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Gaming

Push Notifications

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In Game Payments

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Giving

Have you seen them?

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The Faberge Big Egg Hunt

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Let the user decide…

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Gambling

I can bet!!!

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Girls

Multi-channel

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User–defined flexibility on payments

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OpenMarket Solutions

• Premium SMS• Web/WAP Billing• Application/In-

Application Billing• Direct Operator Billing• Mobile Crediting• Factoring (FastPay)• Pre-Auth &

Authorization API• Refund & Chargeback

APIs

• Global SMS• Standard, Premium,

& FTEU• One-Way &

Interactive• MMS• Push Notifications• Short Codes, Long

Codes/Virtual Numbers

• VSIM hosting

• PaaS• CMX2 (Services,

Content, Publishing)• Chat & Customer

Care• IVR – Voice & Video

• Voice & Video Short Codes

• Location API• Operator Look-Up API• Subscriber Profile API• Telephony Gateway

18 proprietary and confidential

Bespoke services

Key takeaways

• Effective communication is simple communication• Encourage a response which triggers further action

and engagement• Significant cost savings and benefits can be made

across multiple departments• Mobile is personal – offer the choice to the user• Use mobile to overcome hurdles – don’t make new

ones!• Mobile isn’t static – be prepared to invest• Mobile is the glue

Proprietary & Confidential to OpenMarket19

Contact/follow us

20 Proprietary & Confidential to OpenMarket

Adrian.Sarosi@openmarket.com

Text adrian to 88600

Go to www.openmarket.com and follow @OpenMarketEU