horticulture group 2020 media kitgiecdn.blob.core.windows.net/fileuploads/mediakits/... · brand...

APRIL 2020

SALPY BOYAJIAN, VP, NEVADA OPERATIONS,

FLOWER ONE

INTERRUPTION KEEP CANNABIS

VEGETATIVE?

Get Ahead of Demand

newFOR MANAGING CROPS

SOPs: IMPROVE PROFITS,

INNOVATION & SAFETY

LAS VEGAS’ FLOWER ONEblends commercial-agriculture technologies

looks ahead to opportunities outside Nevada.and boutique best practices as the company

COMMERCIAL SCALE WITH A

approach

2021 MEDIA PLANNER

PRINT • DIGITAL • MOBILE • SOCIAL • VIRTUAL • FACE TO FACE • CONTENT MARKETING

HORTICULTUREGROUP

Garden Center • Golf • Greenhouse • Landscape • Nursery

CANNABIS & HEMP

1

CONFERENCE

A P R I L 2 1 - 2 3 , 2 0 2 0 | PAR I S L A S VEGA S H OTE L & CA S I N O

THE LEADING CULTIVATION AND DISPENSARY EDUCATION EVENT

C A N N A B I SC A N N A B I S

P R O D U C E D B Y

www.cannabisconference.com

REGISTER BY

FEBRUARY 28 TO

SAVE UP

TO $400

HORTICULTUREHORTICULTUREGROUPGROUP

RATES &CALENDARS

CANNABIS

EXCLUSIVE ACCESS TO CANNABIS AND HEMP

2021 MEDIA KIT | 3

EXCLUSIVE ACCESS TO CANNABIS AND HEMP

GIE Media delivers exclusive access to the cannabis culvitation, hemp, and cannabis dispensary markets for companies looking to reach leaders in the legal cannabis and hemp industries. Through our award-winning publications, daily e-newsletters, websites, social media, face-

to-face and virtual conferences, we have built the most engaged audiences in these vertical market segments. Cannabis Business Times, Hemp Grower, Cannabis Dispensary and Cannabis

Conference offer an active audience that is unmatched by any other industry media and the opportunity to grow your business among the influential decision makers in this marketplace.

You also have the opportunity to engage with our ornamental horticulture audience through our suite of award-winning Greenhouse Management, Produce Grower, Nursery Management, and

Garden Center media platforms. You will find more information on the other side.

4 | 2021 MEDIA KIT

OUR REACH21,72521,725 Print & Digital

Subscribers on Average

64%64% Traffic from Mobile

o n l i n e

382,750382,750Avg. Page Views

per Month

178,200178,200Avg. Monthly

Users

35,50035,500Avg. Email

Subscribers

25%25%Avg. Open

Rate

(Source: Publisher’s Own Data, January – June 2020)

e-news

Cannabis Business Times is the leading source of business information for cannabis cultivation companies looking to succeed in the legal cannabis industry. Winner of numerous awards, including the American Society of Business Publication Editors (ASBPE) 2018 “Magazine of the Year,” our print and digital magazine, website, e-newsletter, mobile platform, and face-to-face and virtual events offer you unmatched access to an engaged audience who has come to depend on Cannabis Business Times for critical information needed to stay on the pulse of this constantly changing industry.

(Source: Readex Research, Ad Effectiveness Study Companion Questionnaire, January 2020)

71%71% 8%8%18% 2%2%

If you could only receive ONE of the following

publications, which would it be?

64%64% 6%6%14% 16%16%

Which ONE of the following publications do you turn to for new

ideas, opinions, and trends?

76%76% 5%5%13% 7%7%

Which of the following publications

has the most valuable content?

MEDIA LEADERSHIP

Cannabis Business Times Marijuana Business Magazine Marijuana Venture None of these/No answer

2021 MEDIA KIT | 5

45,37045,370Avg. Page Views

per Month

7,5357,535Avg. Email

Subscribers

OUR REACH7,5207,520 Print & Digital

Subscribers on Average

56%56% Traffic from Mobile

o n l i n e

14,32014,320Avg. Monthly

Users

38%38%Avg. Open

Rate

(Source: Publisher’s Own Data, January – June 2020)

e-news

Now entering its second year of publication, Hemp Grower has quickly created a highly engaged audience of North American hemp farmers who need information on emerging trends and regulations in the legal hemp market, strategies for successful cultivation, harvesting and processing, as well as business insights. Hemp Grower serves readers through its monthly magazine, three-times-weekly e-newsletter and website, updated daily with the industry’s latest news and analysis. Utilize our integrated portfolio to develop and nurture relationships, build your brand, and drive sales.

THE PREMIER INDUSTRY SOURCE

7,500+

34%PROJECTED GROWTH OF INDUSTRIAL HEMP MARKET, FROM $4.6 BILLION IN 2019 TO $26.6 BILLION IN 2026*Source: Markets and Markets

$16.8 BILLIONTHE ESTIMATED VALUE OF THE U.S. CBD MARKET BY 2025 *Source: Markets and Markets

6 | 2021 MEDIA KIT

7,500+ OUR REACH

62%Traffic from Mobile

o n l i n e

64,720Avg. Page Views per Month

32,000Avg. Monthly Users

12,815Avg. Email Subscribers

25%Avg. Open Rate

(Source: Publisher’s Own Data, January – June 2020)

e-news

Cannabis Dispensary is the industry’s first true B2B website dedicated entirely to the medical and adult-use dispensary industry. It is the go-to business, operations and regulatory source for senior management at North American cannabis retailers. It provides high-level insights into everything from launch through expansion, covering topics such as financial and business management, human resources and recruiting, marketing and customer engagement, and much more. Its unique digital portfolio and active website offer you direct access these core decision-makers.

A MEASURABLE RETURN ON YOUR INVESTMENT

BRICK-AND-MORTAR RETAIL DISPENSING LOCATIONS IN U.S.

30

2021 MEDIA KIT | 7

UNMATCHED EDUCATION. UNMATCHED ACCESS.Cannabis Conference has established itself as the leading cannabis cultivation, processing and retail dispensary education event. In addition to visionary keynotes, the Cannabis Conference speaker line-up includes an unparalleled array of company executives and leaders, university researchers and consultants. Exhibit space and exclusive sponsorship opportunities are available to give you direct access to professionals throughout North America and worldwide who are eager to network and grow their businesses.

2021 MEDIA KIT | 7

CANNABIS CONFERENCE DRAWS ATTENDEES FROM NEARLY 30 COUNTRIES WORLDWIDE

8 | 2021 MEDIA KIT

Patrick WilliamsSenior Editor

Cannabis Business Times Cannabis Dispensary

Hemp GrowerCannabis Conference

pwilliams@gie.net216-393-0315

Theresa BennettAssociate Editor

Hemp GrowerCannabis Business Times

Cannabis Conferencetbennett@gie.net

216-393-0262

Noelle Skodzinski Editorial Director

Cannabis Business TimesCannabis Dispensary

Hemp GrowerCannabis Conferencenskodzinski@gie.net

216-393-0247

Brian Maciver Senior Editor

Cannabis Business Times Cannabis DispensaryCannabis Conference

bmaciver@gie.net 216-393-0225

Cassie Neiden Conference

Programming Director/Editor

Cannabis ConferenceCannabis Dispensary

cneiden@gie.net 216-393-0356

Michelle SimakisEditor

Cannabis Business TimesCannabis Conference

msimakis@gie.net216-393-0275

Melissa SchillerSenior Digital Editor

Cannabis Business TimesCannabis Dispensary Cannabis Conference

mschiller@gie.net216-393-0237

Eric SandyDigital Editor

Cannabis Business TimesCannabis Dispensary

Hemp GrowerCannabis Conference

esandy@gie.net216-393-0329

Mike WalshAccount Manager

Hemp Grower Cannabis Dispensary Cannabis Conference

mwalsh@gie.net216-393-0222

Craig Thorne Account Manager

Cannabis Business Times Cannabis Conference

cthorne@gie.net216-393-0232

Jim Gilbride Group Publisherjgilbride@gie.net216-393-0245

Sarah BirckheadAccount Manager

Cannabis Business TimesCannabis Conferencesbirckhead@gie.net

216-393-0344

Scott Anthony National Sales Manager Cannabis Business Times

Cannabis DispensaryHemp Grower

Cannabis Conferencesanthony@gie.net

216-393-0219

Steven webbAccount Manager

Classifiedsswebb@gie.net216-393-0223

GIE MEDIA CANNABIS GROUP SALES & EDITORIAL

5811 Canal Road, Valley View, OH 44125 • P: 800-456-0707 • F: 216-525-0517 • GIEMedia.com