horned frogs presentation
Post on 10-May-2015
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Horned Frogs
Chris Price, David Frick, Derek Dunkel, and Todd Gonzales
Website Advantages
Sell MerchandiseMore in touch with fansUp to date newsSeveral forms of interaction (facebook, etc.)Sampling of MusicBand HistoryIncrease fan base
Industry Key Components
Website ContentEase of NavigationSite AppearanceSampling MusicBand HistoryTour Dates & Tickets
Competitive Forces
Rivalry
Existing
AmongCompetitors
Threat of Substitute Products or services
Threat of New Entrants
Supplier PowerBuyer Power
Our Website
Media PageBioShopNewsTwitter, facebook, etc.YouTube video
Our Website cont.
TourFan ClubCharityNew albumPhoto Gallery
Business-to-Consumer (B2C)
Fan mailQuick access to informationTickets availableMedia Center
Our Strategy
Focused
Strategy
Long Time Fans
Niche Market
New Fan
base
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