handle with care - #gasocial - @estherk

PIC

Being in Relationship with Social Media

#jfnaga #GAsocial slideshare.net/GAsocialEsther D. Kustanowitz

November 7, 2011

@EstherK Buzzwords

• Showing up – being present• Creating and deepening relationship• Adding value• Connecting passionately• Living generously• Making life more meaningful

How Can Social Media Help Jewish Professionals?

• Connect• Support outreach• Strengthen community• Create stronger, more valuable relationships • Court engagement from “younger” people

Tools of Intimidation

– כל ישראל ערבים זה לזה– אל תפרוש מן הציבור– Jewish geography

http://chicagotheaterblog.com/2009/06/12/review-topol-in-fiddler-on-the-roof/

My Global Shtetl

That’s me, speaking at a GA plenary in 2007.

“Virtual Shiva”

Effective Social Media Interactions

• Commitment to relationship• Collaborative• Initiating & involved in conversations• Authentic• Adding value• Generous and meaningful• Intentionality - kavanah

Secrets of Engagement

@EstherK

• NextGen Engagement Initiative at Jewish Federation of Greater Los Angeles: ekustanowitz@jewishla.org

• Not exactly everything else:– esther.kustanowitz@gmail.com– http://twitter.com/estherk– http://facebook.com/estherkustanowitz– http://youtube.com/EstherK– http://estherk.com