grouphigh
Post on 22-Jan-2015
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presentation by Andy Theimer, Co-Founder, CEO, GroupHigh (@grouphigh) at at #RLTM Realtime Marketing Lab, October 14, 2013 at The Altman Building, NYC.
TRANSCRIPT
BLOG INTELLIGENCE FOR MARKETING AND PR PROFESSIONALS
The Blogosphere
• 89% of tweets contain a link to blog content• 75% of iPhone users use a ‘feed reader’• 61% of people have made purchasing decisions
based on reading a blog post.• Engagement with blog posts can be tracked• 86% percent of “Influencers” have a blog
• SEO• Content Marketers• Online PR• Social Media Strategy
Marketing Relationships Are Import For Everyone
IdentificationWhen It Matters
Every MetricUp-To-Date Intelligence
Earned Engagement TrackingCompare and Estimate Your Engagement
BrandsMarketing Relationships Are Important For Everyone
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