going global with matrade · 2019-07-04 · who we are vision “malaysia a globally competitive...
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The Time to
EXPORT is Now
Going Global with MATRADE Malaysia External Trade Development Corporation
The National Export Promotion Organisation of Malaysia
LEANY MOKHTAR I MATRADE Sarawak
Who We Are
VISION
“Malaysia A Globally Competitive Trading Nation”
MISSION
MATRADE is the National Trade Promotion Agency in Malaysia,
under the Ministry of International Trade and Industry (MITI).
MATRADE’s Act 1992 is fundamental to the formation of its vision and mission and defines its mandate.
“Promoting Malaysia’s Enterprises To The World”
Grow Trade
Grow Global
Entrepreneurs
Northern Regional
Office (Penang)
Southern Regional
Office (Johor)
Eastern Regional Office
(Kuala Terengganu)
Kuching
(Sarawak)
Kota Kinabalu
(Sabah)
5 Offices across Peninsular Malaysia and Borneo
Regional Offices
Los Angeles
New York
Miami
Mexico City
Santiago
Sao Paulo
Buenos Aires
The Hague
Lagos
London
Paris
Milan
Frankfurt
Moscow
Warsaw
Istanbul
Cairo
Nairobi
Johannesburg
Doha
Dubai
Mumbai
Almaty
Tashkent
Budapest
Kiev
Jeddah
Chennai
Yangon
Guangzhou
Shanghai
Chengdu
Beijing
Seoul
Bangkok
Ho Chi Minh City
Hanoi
Manila
Taipei
Hong Kong
Osaka
Tokyo
Phnom Penh
Jakarta
Melbourne
Medan
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34 Trade Offices 12 Marketing Offices
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42
41
Global Network
5
Trade drives the Malaysian economy
6
Malaysia’s Trade Performance in 2018
7
Performance of Key Markets (2018)
8
Major Export & Import Products (2018)
01
Export
Promotion
02
Exporters
Development
03
Trade
&
Market
Intelligence
04
Trade
Advisory
MATRADE’s Core Functions
Trade Fairs
INSP
EAM
TIM
Local & overseas
events
Seminars &
Workshop
eTRADE
BIC
Market Info
Export
Opportunities
Customised Prog
Financial Assistance
Mobile App
Portal
Comprehensive Advisory Services
for exporters
4 0
EXPORT PROMOTION • Trade Fairs • Export Acceleration Mission
(EAM) • International Sourcing
Programme (INSP)
6
• eTRADE • Go-Ex • Bumiputera, Women & Youth Exporters
Development Programme (BWYEDP)
• Mid-Tier Companies Development Programme (MTCDP)
• Mid-Tier Ramp Up • Seminars & Workshop • Exporters Advisory • Business Information Centre (BIC) • Malaysia Export Exhibition Centre
(MEEC) • Market Development Grant (MDG)
4 7 7
TOTAL
PROGRAMMES
4 3 7
EXPORTERS DEVELOPMENT
• Work Programme 2019 comprises Exporters Development and Export Promotion activities
• Programmes are aimed at accelerating Malaysian companies participation in export
MATRADE Work Programme 2019 Overview
01
Export
Promotion
02
Exporters
Development
03
Trade
&
Market
Intelligence
04
Trade
Advisory
Core Functions - Export Promotion
Trade Fairs
INSP
EAM
TIM
Local & overseas
events
Seminars &
Workshop
eTRADE
BIC
Market Info
Export
Opportunities
Customised Prog
Financial Assistance
Mobile App
Portal
Comprehensive Advisory Services
for exporters
Promotion Programmes by Sectors (2019)
F&B
5
Lifestyle
4 0 events
Mixed
Sectors 95
Lifestyle Lifestyle
Oil & Gas
5
Aerospace & Maritime
4
Machinery & Equipment
2
Building
Materials
95 2
Chemical & Chemicals Products
2
Services (ICT)
2
Lifestyle
2
Electrical & Electronics
95 2
Medical & Pharmaceutical
3
Automotive & Transport
2
9
Export Promotion Programme by Region
NORTH AMERICA
WEST ASIA
EUROPE
EAST ASIA
ASEAN
8
2
6
3
14 Sectors
Lifestyle
Oil & Gas
E&E
Food &
Beverage
Building
Materials
Services
Medical &
Pharmaceutical
Aerospace &
Transport
Mixed
No. of Programmes
Machinery
CHINA 3
• US (2)
• Germany (5)
• Netherlands (1)
• UAE (5)
• Oman (1)
• Nigeria & Ghana (1)
• India & Bangladesh (1)
• Kazakhstan, Uzbekistan & Tajikistan (1)
• Russia (1)
• Turkey (1)
AFRICA 1
CENTRAL ASIA 1
SOUTH ASIA 1
OCEANIA 1
• China (3)
• Japan (3)
• Malaysia (8)
• The Philippines (2)
• Indonesia (1)
• Vietnam(1)
• Singapore (1)
• Cambodia (1)
• New Zealand & Fiji (1)
Chemical &
Chemicals
Products
Machinery &
Equipment
Showcasing Malaysia’s quality products and capabilities through local and international trade events
Participation in Trade Fairs Locally and Globally
19 -26 Oct
5 – 9 Oct
20 – 23 Sept
9 – 11 Jul
Arab Health, Dubai
Gulfood, Dubai
Foodex, Japan
China- ASEAN Expo (CAEXPO),
China
Anuga, Germany
K 2019, Germany
Worldbex, Philippines
Canton Fair, China
MIHAS, Malaysia
22 – 24 Oct
International Transformation Asia Pacific (ITAP),
Singapore
Offshore Technology Conference (OTC),
US
28 -31 17 – 21 5 – 8 13 – 17 3 – 6 15 – 19 6 - 9 Jan Feb Mac Mar Apr Apr May
World of Private Label (PLMA), Netherlands
21 – 22 May
SEMICON West, US
26 -29 Nov
Big 5 Show, Dubai
Mar Mar 1 – 5 Apr
9 -11 Apr
Apr May
6 – 10 Oct
20 -23 Sept
24 – 28 Jun
17 – 23 Jun
EAM on Chemicals & Chemical Products to India & Bangladesh
EAM on Oil, Gas & Energy to Ghana
& Nigeria
EAM in conjunction with Hannover Fair,
Germany
EAM to New Zealand and Fiji
EAM in conjunction with Tokyo Game
Show, Japan
EAM in conjunction with GITEX, Dubai, UAE
EAM to South Sulawesi, Indonesia
EAM on Automotive Industry to Vietnam
EAM to Kazakhstan, Uzbekistan and
Tajikistan
11 – 14 Nov
EAM in conjunction with Abu Dhabi International Petroleum
Exhibition & Conference (ADIPEC), UAE
EAM on Aerospace in conjunction with Paris
Airshow, France
Export Acceleration Mission (EAM)
Bringing Malaysian companies abroad to explore trade opportunities and meet potential partners
Bringing foreign buyers to Malaysia to meet Malaysian companies
International Sourcing Programme (INSP)
Malaysia International Furniture Fair
9 Mar
Export Furniture Exhibition (EFE)
26 Mar 2 - 5 Apr
7 May
Malaysia International Halal Showcase (MIHAS)
18 Jun
SEMICON SEA Langkawi International Maritime and Aerospace
Exhibition (LIMA)
Oil & Gas Asia (OGA)
01
Export
Promotion
02
Exporters
Development
03
Trade
&
Market
Intelligence
04
Trade
Advisory
Core Functions – Exporters Development
Trade Fairs
INSP
EAM
TIM
Local & overseas
events
Seminars &
Workshop
eTRADE
BIC
Market Info
Export
Opportunities
Customised Prog
Financial Assistance
Mobile App
Portal
Comprehensive Advisory Services
for exporters
Enhance MATRADE’s Database and Improving Exporters Capabilities
437 Exporters Development Programmes comprise programmes as follows:
OBJECTIVES:
Increase MATRADE’s membership
in states and sector with low membership rates
Improve knowledge and readiness in
export among Malaysian exporters
Enhance awareness of MEEC and BIC services
Push for more exporters
adopting digital trade
Develop more export-ready SMEs
in high- value industries and
SMEs market expansion
Provide customised export facilitation for
Bumiputera, Women and Youth Exporters Create more global & Regional
champion in priority sectors
Assist more companies through MDG
Increase exports of services sectors
through SEF and LCSME and increase
companies participation in SEF and
LCSME.
ACTIVITIES
Info booth & outreach programmes in collaboration with Agencies, Trade associations & Chambers
40 export training programmes according to needs & export readiness level
Joint collaboration with sectoral, other government agencies and associations
Enhance reference resources and awareness
70 outreach programmes with sectoral desk, agencies & associations
Capacity building, Advisory and market immersion programmes
BWYEDP Handholding programmes & joint collaboration programmes with Agencies & Associations
Outreach programmes collaboration with sectoral desk, agencies, associations & chambers
Market Development Grant (MDG)
To assist SMEs, Professional Services Providers, Trade & Industry Associations,
Chambers of Commerce & Professional Bodies in undertaking eligible export
promotional activities.
A reimbursable grant on the eligible expenses.
Maximum RM200,000 per company. (since the commencement in 2002)
Objective
Form of Grant
Grant Ceiling
Services Export Fund (SEF)
A scheme to provide assistance to Malaysian Service Providers (MSPs), Trade &
Industry Associations, Chambers of Commerce and Professional Bodies
Maximum of RM5 Million per company
For the duration of 2015 to 2020
Details
Form of Grant
Amount
Grant (application must be made to MATRADE – reimbursable 50%)
Soft loan (application must be made to MIDF – soft loan)
Eligible Sectors
Oil & Gas, Business Services, MRO, Construction, Healthcare, Aerospace, Logistics, Legal,
Franchise, Education, Maritime, Legal, ICT, Accounting (except for financial & tourism)
Programme to promote the adoption
of e-commerce among Malaysian
companies to accelerate exports
through participation of e-marketplace
eTRADE
B2B B2C
Seminars & Workshop
Serve to guide potential
and existing exporters on
the development and
business opportunities in
the international markets.
MARKET
ACCESS TRADE
DOCUMENTATION
MARKETING BRANDING POLICY
Financial incentive : RM5,000**
**Subject to the availability of fund
Going Exports (Go-Ex) Mid-Tier Companies
Development Programme eTRADE
Success Stories of Malaysian Companies
01
Export
Promotion
02
Exporters
Development
03
Trade
&
Market
Intelligence
04
Trade
Advisory
Core Functions – Trade & Market Intelligence
Trade Fairs
INSP
EAM
TIM
Local & overseas
events
Seminars &
Workshop
eTRADE
BIC
Market Info
Export
Opportunities
Customised Prog
Financial Assistance
Mobile App
Portal
Comprehensive Advisory Services
for exporters
BIC MEMBERSHIP:
• Free access to the
library
• Annual fee for
membership RM100
• Business Directories • Country Profiles • Tariff Schedules • Market Reports • Periodicals
• Statistics
Business Information Centre (BIC)
Trade Leads
Market Alerts
Product/Market
Studies
Dissemination of vital trade information to
Malaysian exporters through MATRADE’s
mobile app
MATRADE Mobile App
Top 10 Foreign Countries
Total
Visitors
1. United States 95,875
2. India 89,109
3. Singapore 63,815
4. China 39,569
5. Japan 30,332
6. United Kingdom 29,371
7. Indonesia 25,678
8. Australia 24,421
9. Philippines 23,111
10. Thailand 19,226
18 Million Page Views
2.3 Million Visitors
EXPORTERS SUCCESS
STORIES EXPORTERS GUIDE MALAYSIA’S EXPORTERS
e-DIRECTORY
*2016
*2016
MATRADE’s Portal (www.matrade.gov.my)
01
Export
Promotion
02
Exporters
Development
03
Trade
&
Market
Intelligence
04
Trade
Advisory
Core Functions – Trade Advisory & Other Facilities
Trade Fairs
INSP
EAM
TIM
Local & overseas
events
Seminars &
Workshop
eTRADE
BIC
Market Info
Export
Opportunities
Customised Prog
Financial Assistance
Mobile App
Portal
Comprehensive Advisory Services
for exporters
Custom Regulations
Comprehensive
Advisory Services on:
Standards & Certification
Export Logistics
Information
Up-to-date information
on export
Integrated Centre for Export (ICE)
MALAYSIA EXPORT EXHIBITION
CENTRE (MEEC)
• 500 exhibitors
• 30 industry
• 7,000 visitors
annually
One-stop center for foreign buyers to
source for Malaysian products & services
TRADE MUSEUM
Showcase of Trade Evolution
in Malaysia
Other Facilities
Step 1: To access the online
application, go to “For
Malaysian Exporters” section in
the MATRADE’s Portal
Step 2: Choose “Online
Application” in the MATRADE
Online Services information
Step 3: Click “Register as
MATRADE Member”
Be A Member of MATRADE Today!
10th Floor, Menara Grand
Lot 42, Section 46, Ban Hock Road
93100 Kuching, Sarawak.
Contact Us for Further information at:
Tel: 082-246 780
info@matrade.gov.my
sarawak@matrade.gov.my
Thank You
The Time to
EXPORT is Now
Join us online & grow exports
www.matrade.gov.my
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