george greenleaf with emc - it transformation -- stalwart executive briefing 2012
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1© Copyright 2012 EMC Corporation. All rights reserved.
IT TRANSFORMATION
Driving Business Agility
George GreenleafCloud Business Director Mid-Atlantic / Southern DivisionEMC Corporation
2© Copyright 2012 EMC Corporation. All rights reserved.
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What We SeeBusiness Demands Drive IT Change
Business Is Changing
Faster Than IT
Business Has New IT
Alternatives
Technology Convergence Is
Accelerating
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How IT Can Impact BusinessRevenue Growth Through Agility Recognize Shifts in Customer Trends/Demands Launch New Products and Services Faster Improve Customer Experience
Cost Reduction Through Efficiency Streamline Business Processes Manage Execution of Business Projects and Initiatives Scale Resources to Meet New Demands
Improved Reputation Through Managed Risk Respond to Risks and Crises Adapt to Changes in Standards or Regulations
SOURCE: McKinsey Business Agility Framework
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EMC Perspective: IT Must Transform
Business Units Perceive IT “Business As Usual” as Inhibiting Innovation
New Business Initiatives Often Drive Application Modernization
With IT Sourcing Choices, You May Already Be Experiencing “Cloud Sprawl”
Service Catalog and Reference Architecture Are Your Control Points
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IT Transformation Defined
Enterprise Program Involving:
Systems Policies Process Organizationand the Business
Goal of IT Transformation Is to Drive Efficiency, Agility and Growth
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Transformed ITS
E C
U R
I T
YO
R C
H E
S T
R A
T I O
N
New Application Platform
Private
Automated HybridCloud Infrastructure
Public
New End User Computing
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The Transformation Journey
IT Production Infrastructure Focus
Business ProductionApplications Focus
IT-as-a-ServiceBusiness Focus
Choice, Orchestration
Rationalization, Standardization
Modernization,Automation
Platinum
Gold
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Consolidate, Virtualize, Standardize
Dedicated, Vertical Stacks
Old World – Physical New World – Virtual
Dynamic Pools OfCompute & Storage
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Application Transformation Begins with Rationalization
Retire
Application Rationalization Roadmap
Migrate
Re-Platform
Extend / Modernize
Retire, consolidate and archive legacy applications to a read-accessible XML store
Transition high-value applications to supported, modern platforms
Re-platform to x86 architectures using Virtualization technologies
Extend and integrate legacy architectures using Cloud technologies and modern UI
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The Transformation Journey
IT Production Infrastructure Focus
Business ProductionApplications Focus
IT-as-a-ServiceBusiness Focus
Choice, Orchestration
Rationalization, Standardization
Modernization,Automation
Platinum
Gold
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Fundamental Elements of Service Design
Governance
Run Books
Monitoring and Chargeback
Self Service
Reporting
Reference Architectures
Tools & ProcessAutomation
ServiceLevels
Service Catalogs
IT Business
Internal Services
Fro
nt
Offi
ce P
ort
al
LOB CTO
Application Owner
Application Owner
LOB CTO
Consumer
Role
-based
Access
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Getting Service Design RightExample High-Level Service Workflow
Service Request
Start
ServiceCatalog CMDB
Service Broker
Custom Allowed?
Std.Offering?
OperationEngine
CommenceProvisioning
Workflow
OS
L3
BCDR
Security
ComplianceGovernance
No No Yes
App
NetworkDomain
StorageDomain
ServicesDomain
ITSMDomain
ComputeDomain
L2
Tier/Capacity
L4/SLB
Monitoring
Hypervisor
Billing
End
Service Compilation
vSM app store portal
Portal identifies user by group; authorizes and offers available servicesExample Service request: manager provisioning new sales person
2
After user specifies service request, service blueprint execution begins
3
Service request process begun; portal login1
CMDB confirms resource availability4
Service broker begins blueprint execution
5
Change request created and approved6
Storage provisioned9
IP address configured8
Virtual machine created7
Laptop, telephony ordered from facilities
10
Portal updated with Service Status
12
Billing system, other post-processing takes place
11
Coordination with corporate process tools can also be orchestrated: CMDB Change management Incident management Configuration management
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2008Vertical Silos
2011Unified Private Cloud
Infrastructure AndIT-As-A-Service
Transformation and IT OrganizationEMC IT’s Transition from Silos to Services
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New Organizational Roles for ITCommunicates and stimulates utilization of IT Services.
Assists clients with value based consumption Client
Engagement
Manages the creation, introduction and lifecycle of service offerings to address current and future needsServices
Develops multi-tenant enterprise applications that allow for configurability without customization
Applications
Architects and delivers technology platforms consumed by services; Governs tech standardsPlatforms
Technologies to enable, automate, monitor, secure, provide access to, and track health of services
Technologies
Global Command Center and IT Service OperationsService Desk
Support
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SERVICE DELIVERY, SUPPORT
Service Catalog Pricing, Show/ChargebackService StrategyGO-TO- MARKET
Automated Orchestration And Provisioning
Standardized Processes
Standardized Service Management Tools
FINANCIAL TRANSPARENCY
Metering
Service Costing Policies
CUSTOMERS
Service Request / Delivery InvoicingVoice Of The Customer
TRUST IN THE CLOUD
SKILLS / ROLES / COMPETENCIES
CLOUD INFRASTRUCTURE
SERVICE PORTFOLIO MGMT
Portfolio / Demand Mgmt Processes
Service Roadmap
Service Design / Launch
IT As A Service Framework
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Integrated Data / Application Fabric
Frameworksand Tools Integration Batch
Data Access
Social MediaRich Web Dev Tools
CommonPlatformServices
ERS ApacheRabbitMQGemFire +
SQLFire
Insight &Hyperic
tcServer(Tomcat)
VMware Cloud Infrastructure & ManagementIntelligence Sharing
Auto-Provisioning
IncreasedVisibility
Auto-Scaling
Modernize Today’s Applications; Build for Tomorrow’s
ManagementData
Distribution MessagingWeb
ServicesWeb
Applications
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The Transformation Journey
IT Production Infrastructure Focus
Business ProductionApplications Focus
IT-as-a-ServiceBusiness Focus
Choice, Orchestration
Rationalization, Standardization
Modernization,Automation
Platinum
Gold
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Provisioning Management
Capacity Management
Event Management
Cloud Infrastructure Performance Management
Problem Management
Cloud Service Orchestration
SaaS
Change Management
Portal and Service Catalog
Data Loss Prevention
Converged Infrastructure
IaaS
PaaS
SaaS
OS
VM
Back
up
Dis
ast
er
Reco
very
Secu
rity
Operations
Global Orchestrator
Virtual Infrastructure Management
Physical Infrastructure Management
Application and Service Orchestration
Physical Configuration Management
Cisco Self-Service Portal for Intelligent Automation, IT Orchestrator, VMware Service Manager
VMware vCenter Orchestrator, IT Orchestrator, CA, Tivoli
VMware vCloud Director andvCenter Operations
EMC Unified Infrastructure Manager (UIM)
VMware Hyperic and vCenter Operations
EMC Unified Infrastructure Manager (UIM)
CMDB, CMS
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Federation Mobility Of Apps & Data
Hybrid Clouds Present Unique Challenges
Trust Visibility & Control
Management
Managing Across Pools
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Seamless Service Delivery Across Providers
Fro
nt
Offi
ce P
ort
al
Governance
LOB CTO
Run Books
Monitoring and Chargeback
Self Service
Reporting
Service Catalogs
Internal Services
Application Owner
Application Owner
LOB CTO
Consumer
Tools & ProcessAutomation
Role
-based
Access
ServiceLevels
IT Business
External Services
VMware Enabled Public Cloud
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60x Faster Time to Deploy
Example: Global Credit Card Firm
• New business initiative needed highly scalable, elastic application
• Need to scale to serve millions of users with automated operations
• Vblock-based cloud architecture deployed in 10 weeks
• Fully automated Platform as a Service (PaaS) launched
• vFabric-based application foundry developed to support new cutting edge initiative
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SupportingSlides
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Speed to Service in ActionExample: Delivery of Compute-as-a-Service
Customer accesses app through vCD
link
Application requested
vSM app store portal
1
Provisioning request sent
6
vSM change request created and approved
7
UIM/P infrastructure service provisioned
8
vSM vCD deploy
application
11
Host created
9
vSM ITO Infrastructure
ready
10
vSM ITO request sent3
vCD vSM deployment
complete
13
vSM customer application ready
14
vCD vCenter deploy VM(s)
12
vAppInfrastructure
Request approved
vSM app admin portal
2IT request viewed
Infrastructure ready?
ITO portal
4
ITO portal
UIM/P service offering selected
5
Yes No
Coordination with corporate process tools can also be orchestrated: CMDB Change management Incident management Configuration management
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