generation catalyst - ryan jenkins · builders boomers genx millennials formal, respectful formal,...

NEXTGENERATIONCATALYST

@theRyanJenks#nextgen

ryanislive.com

www.

GETOVERWHELMED.

number of different generations that are in the today’s workplace.First time in history!

4

of U.S. executives find communications across generations to be the most challenging issue in the workplace.

80%

of kids today say they are not disconnected from technology for more

than an hour a day.

75%

of Millennials want to be mobile rather than static when working.

79%

todaysgoal

Increase your influence with advanced

communications skills that transcend generations.

theagenda

1) the millennials 2) the 4 keys3) the conclusion

theagenda

1) the millennials 2) the 4 keys3) the conclusion

“Our youth now love luxury. They have bad manners, contempt for

authority; they show disrespect for their elders and love chatter in place of exercise; they no longer rise when elders enter the room; they contradict

their parents, chatter before company; and tyrannize their teachers.”

~Socrates (469-399 BC)

Age Numbers

iGen < 13 50+ million

Millennials 13-33 80 million

Gen X 34-48 51 million

Boomers 49-67 76 million

Builders 68-88 56 million*

G.I. Generation 89+ 60 million*

thegens

35%

18% 30%

17%

Traditionalists (’25-’45)Baby Boomers (’46-’64)Generation X (’65-’79)Millennials (’80-’99)

2013workplace

25%

75%

MillennialsOther Generations

2025workplace

mightbeamillennial...

theagenda

1) the millennials 2) the 4 keys

3) the conclusion#1 ???

FLEXIBLE

abund

ance

avenu

es

WORSTTHAT

COULDHAPPEN?

Find flex to flourish in our future of flux.

FLEXIBLE#1

theexample

theagenda

1) the millennials 2) the 4 keys

3) the conclusion

#1 flexible#2 ???

AUTHENTIC

“Having 2 identities for yourself is an example

of a lack of integrity. The level of

transparency the world has now won’t

support having 2 identities for a person.”

KNOWLIKETRUST

Be authentic to earn authority.

AUTHENTIC#2

theexample

theagenda

1) the millennials 2) the 4 keys

3) the conclusion

#1 flexible#2 authentic#3 ???

CONTEXT

builders boomers genX millennials

no tech some tech high tech all tech

hinderance enhancer balancer amplifier

Hope to outlive it.

Want to master it.

Want to enjoy it.

Need to employ it.

technology:su

mm

ary

view

attit

ude

builders boomers genX millennials

formal, respectful

formal, direct

informal, flexible

informal, authentic

use phone use emailuse email

& textuse text & Facebook

Need background

info & details.

Keep professional.

Need options & zero

meetings.

Want brevity, real time &

quick responses.

communication:su

mm

ary

view

attit

ude

communicationdisconnects

Meaningful Work

High Pay

Sense of Accomplishment

High Responsibility

0 13 25 38 50

12

11

48

11

3

24

27

30

MillennialsNon-Millennials who Manage Millennials

Create context to cultivate connection.

CONTEXT#3

theexample

theagenda

1) the millennials 2) the 4 keys

3) the conclusion

#1 flexible#2 authentic#3 context#4 ???

ENGAGE

SKIM-ABLESCANNABLESCROLLABLE

SHAREABLESEE-ABLESTREAMABLE

Evolve your execution to entice and engage.

ENGAGE#4

theexample

FLEXIBLEAUTHENTICCONTEXTENGAGE

FLEXIBLEAUTHENTICCONTEXTENGAGE

theagenda

1) the millennials 2) the 4 keys

3) the conclusion

#1 flexible#2 authentic#3 context#4 engage

so...

OWNIT.

rj@ryan-jenkins.com

thankyou!

@theRyanJenks

www.ryan-jenkins.com

EMAIL: rj@ryan-jenkins.com

TEXT: RESOURCE. (Your email)

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references

The logos used in this presentation are the property of the respective third parties.

disclaimer

Fast Company Magazine, 2011, The World’s Most Innovative Companies 2011, http://www.fastcompany.com/most-innovative-companies/2011/

Boston College Center for Work & Family, Creating Tomorrow’s Leaders: the Expanding Roles of Millennials in the Workplace, Lauren Stiller Rikleen, 2011,

http://www.bc.edu/content/dam/files/centers/cwf/pdf/BCCWF%20EBS-Millennials%20FINAL.pdf

Forbes, May 2012, Generation Gap How Technology Has Changed How We Talk About Work, http://www.forbes.com/sites/ciocentral/2012/05/16/generation-gap-how-technology-has-changed-how-

we-talk-about-work/

Fast Company Magazine, Feb 2012, The Secrets of Generation Flux, http://www.fastcompany.com/magazine/162/generation-flux-future-of-business

Erik Qualman, Digital Leader, McGraw Hill, New York 2012