gatehouse, thrivehive, and a story about pizza€¦ · – why isn’t facebook helping independent...

GateHouse Media

Presented by Kirk DavisChief Executive Officer, GateHouse Media, LLC

GateHouse, ThriveHive, and a Story About Pizza

GateHouse Media

Over the last decade, America lost 6,000 independent pizza shops (2,500 in 2015 alone)

6,000

Independent Pizza Shops are Disappearing

GateHouse Media And, It’s Not Because Pizza Consumption is Down

Over the last decade the total number of pizza shops in America has increased by 7%

Chains have added 11,000 stores during that timeframe

7% 11,000

GateHouse Media Domino’s: From $300M to $8B in 8 Years

GateHouse Media

“We are as much a tech company as we are a pizza company” – Patrick Doyle, CEO Domino's Pizza

• Chains, especially Domino’s, are using technology to more effectively acquire and retain customers

• 50% of Domino’s sales come from digital ordering channels

Technology is the Reason Why

GateHouse Media

Aren’t Google and Facebook Helping the Little Guys to Get the Word Out?

• Over 4 million businesses use Facebook to advertise, the majority being small and medium sized businesses – Why isn’t Facebook helping independent small businesses like pizza

shops?

• While large chains are effectively leveraging digital marketing and technology, independent businesses, like pizza shops, often don’t have the time to figure it all out

SMBs Struggle with Technology Adoption

GateHouse Media

But, we wanted to reach more small businesses, so we purchased ThriveHive to offer Do-It-Yourself and Do-It-With-Me marketing options for SMBs.

We started with Propel Marketing, our Do-It-For-Me solution for SMB digital marketing.

Solving the Small Business Technology Gap

GateHouse Media

ThriveHive is the First Guided Marketing SaaS Platform that Enables SMB’s to Market Themselves Better

Website

Contacts

Communication

Guidance

• Founded in 2011

• Unlike the majority of marketing automation software companies, ThriveHive focuses exclusively on the very small businesses most in need of technology solutions

A Scalable Digital Marketing Solution

GateHouse Media

• $49/month• Website• Blog• Email• Social media• Contact manager• Guidance layer

ThriveHive Empowers SMBs

GateHouse Media

Behind the scenes, ThriveHive uses data and proprietary algorithms to deliver actionable and accurate guidance to business owners. This empowers them to be successful with their marketing.

Powered by a Proprietary Dataset

GateHouse Media

“My relationship with ThriveHive has been life changing.” – James Heise, Heise & Heise, LLP

"ThriveHive is the answer!”– Slender in Savannah

"Perfect marketing solution for a small business”– Jake SAT Prep

Solutions for Growth

GateHouse Media

Thank you!