g.a.s. geographical auto-delivery system
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G.A.S.Geographical Auto-Delivery System
CS 410 Orange TeamFeasibility PresentationOctober 25, 2010
10/15/2010 CS 410 Orange Team
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CS 410 Personnel
10/15/2010 CS 410 Orange Team
John Knox Project
Manager
Ryan SchoolPublic Relations
Database Specialist
Yousef AloumiForum
AdministratorAssistant
Webmaster
Ben Cawrse
Webmaster
Alvin FaganSoftware Engineer
Marrissa WebsterDocumentation
Specialist
Rebecca CooperAssistant PM
Domain ExpertDr. Stephan Olariu
Consultant
Dr. Michele Weigel
Consultant
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Presentation Outline Introduction and Personnel Problem and Characteristics Supporting Charts, Graphs and Statistics G.A.S. Customer Finances Competition Risk Analysis Team Collaboration Appendices References
10/15/2010 CS 410 Orange Team
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Problem
Traveling in unfamiliar places is troublesome and inefficient
Characteristics of Problem Amount of $ spent traveling Time on the road due to traffic No idea where anything is Distracted driving due to non-real time
apps10/15/2010 CS 410 Orange Team
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We’ve all been there!!!
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How much is spent while traveling?
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Travel Related Expenditures
Transportation
Food and Drinks
Lodging
Points of Interest
10 %
23%
23%
44%
Source: U.S Bureau of Labor Statistics
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Frequent Travelers and Trip Cost
“In 2008, the average U.S. household spends about $1,415 on transportation, lodging, food and drinks, and points of interest while on vacation and pleasure trips”
“U.S. travel Associations forecasts that there will be 450.9 million business trips in the U.S. and up to 480 million in 2012”
Sources: U.S. Bureau of Labor Statistics and U.S. Travel Association10/15/2010
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Trip Cost Cutting
“In 2009, National Business Travel Association states, in regards to travel management, among the top ten cost cutting measures, number 1 is reducing non-essential travel and number 10 is reducing prices of hotel bookings”
Source: National Business Travel Association
10/15/2010
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Wasting Everything
In 2007, wasted time totaled 4.2 billion hours
Total amount of wasted fuel topped 2.8 billion gallons
Overall cost based on wasted fuel and lost productivity reached $87.2 billion
SOURCE NEEDED!!!10/15/2010
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Distracted Driving
4 out of every 5 accidents are attributed to distracted drivers
In 2008 almost 6,000 people were killed and 500,000 were injured in crashes related to driver distraction
SOURCE NEEEDED!!!
10/15/2010
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Travel costs are increasing!!!
10/15/2010Source: U.S. Travel Association
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How can we fix this?
G.A.S.10/15/2010
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Goal
Alleviate frustration of traveler due to traffic, lack of knowledge of area, and expensive gas prices, hotels, and points of interest.
Provide user profile based real time updates of traffic updates, weather and road conditions, and specific points of interest within the current vicinity
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Solution-What is G.A.S.?
Geographical Auto-Delivery System An application that automatically
pushes information about traffic and weather conditions. The application will also inform the user when he/she is near a point of interest indicated in the user profile.
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Who can use this???
Primary Customer: Businesses Popular food chains Sit down family restaurants Well known hotel chains Attractions or Points of Interest
Secondary Customer: Travelers Less expensive gas prices Family dinner or quick bite to eat Fun stuff to do Avoid traffic and bad weather/road conditions
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Current Process Flow Diagram
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Start Trip
Stop For Dinner
Anger,Broke
Expensive Gas Prices
TrafficFrustratio
n, Behind/La
te
Stop For Gas
No idea where food
is
Road Rage Terrible Trip
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Objectives Utilize existing app technology Automatically inform traveler of road
conditions, traffic reports, and weather Use a server to push real time updates Configure GPS coordinates to user profile Define constraints of user profile Develop scenario based algorithm Cross application development for all smart
phones, ensure reliability and capability Market the product10/15/2010
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How G.A.S. Helps!
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Start Trip
Stop For Dinner
Avoid Traffic
Expensive Gas Prices
Traffic
Stop For Gas
No idea where food
is
G.A.S.
Cheap Gas
G.A.S.
G.A.S.
Favorite Restaurant
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Major Functional Component Diagram
Cell Phone
Server
Database
Source
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Design
Current Process
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Avoid Traffic Get Gas
Find Good Food
Get Directions
to Destinatio
nGO
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G.A.S. Provides
Real-time updates Traffic Weather GPS directions
Automatically delivered information Points of Interests
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G.A.S. Cannot Provide…
A stress free car rideCompletely prevent distracted
drivingFind businesses not located in the
databaseAutomatically make a user profileTell you if the point of interest you
are driving to is worth the trip10/15/2010
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Benefits to the Traveling Customer Quicker travel to locations Avoid traffic, bad road and weather
conditions Find places to eat easier including
quick bite to eat fast food chains and family sit down restaurants
Explore and enjoy popular attractions and points of interest within an unknown area
Less money spent on travel overall10/15/2010
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Benefits to the Business Customer Substantial increase in visitors to attractions and
points of interest in lesser known areas Increased profit for small gas station owners and
large chains alike due to competitive gas price market
Fast food chain and family restaurant profit increase due to more travelers knowing locations of favorite places to eat
Popular hotel chains increase profit by business trip travelers going to a hotel that they like more regularly rather than the one closest to the desired destination or to the interstate
10/15/2010
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Market Analysis Bilal Syed, RaceCoast gas station owner
stated wiling to pay $50 per month for service
Popular services which provide traffic updates, gas prices, weather reports, and news info MSN Direct : $29.95 Monthly XM Nav Traffic : $9.94 to $16.94 Monthly FM Traffic : $49.99 Monthly
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Hardware
Smart Phone (iPhone, Blackberry, Android)
ServerDatabaseRAM/CPU (Processing Power)Bandwidth
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Software
Apache PHP MySQL JavaME (Phone) (GPS) GUI (Interface for the phone) App Interaction
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Cost of Development
Database : $100,000Website for businesses : $5,000
Mobile Application : $20,000
Total Cost of Development$125,000
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Cost to Maintain
Customer Service : payroll of 5 people x $3000 a month = $15,000 a month
Database/Server maintenance : 3 x $5000 a month = $15,000 a month
Web Host : $1000 a month
Total Monthly Costs $31,000
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Cost ChartsComponent EstimateDatabase $100,000Website for businesses $5,000Mobile Application $20,000Total $125,000
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Component Breakdown EstimateCustomer Service 5 x $3,000 $15,000 / monthDatabase/Server 3 x $5,000 $15,000 / monthWebhost $1,000 / monthTotal $31,000 / month
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Pricing
$50 a month per business
61 are needed to cover monthly costs
$4.99 for each phone application
15,000 will cover cost of development10/15/2010
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Website Competition
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Websites GAS Gas Buddy Mapquest MSN Autos AAA
Autonomous x
Real-Time X
Gas Prices X X X X X
Map X X X X
Traffic X X X
Points of Interest X X X
Phone Application X
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App Competition
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AnDroid Apps GAS Where TripIt WeatherBug WazeReal-Time X X Gas Prices X X
Restaurants X X X Traffic X X XHotels X X X
Points of Interest
X X
Weather X X X X
iPhone Apps GAS
AroundMe Cheap Gas
Yelp UrbanSpoon Google Earth
Real-Time X Gas Prices X X X
Restaurants X X X x XTraffic X
Points of Interest
X X X
Hotels X X
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Risk Types
These are the types of risks we may encounter during development.UserLegalFinancialTechnicalSchedule
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User Risks
Privacy/SecurityBusiness Fraud
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Legal Risks
Data mining/scrapingDistracted Driving
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Financial Risks
Business ParticipationNeed Businesses as investors
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Technical Risks
Server Load If the server is overloaded with
requests Existing Phone Applications
Applications add auto-delivery function
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Schedule Risks
Developmental Delay
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Risk Analysis
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Risk Matrix
Probability
Impact
High Moderate Low Unlikely
Catastrophic L1, F1 T2
Manageable L2 U2, T1
Minimal U1, S1
Not likely
Risk Matrix Legend
User
U1 Privacy/Security
U2 Business Fraud
Legal
L1 Data Mining/Scraping
L2 Distracted Driving
Financial
F1 Business Participation
Technical
T1 Server Load
T2 Existing Phone Applications
Schedule
S1 Developmental Delay
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Risk Matrix Legend
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Risk Matrix LegendUser
U1 Privacy/Security
U2 Business Fraud
Legal
L1 Data Mining/Scraping
L2 Distracted Driving
Financial
F1 Business Participation
Technical
T1 Server Load
T2 Existing Phone Applications
Schedule
S1 Developmental Delay
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Team Management
Meetings Full team once a week, Friday 4:300 CPI Room Individual member meetings Other groups guidance (web site design) Consultant Meetings and Boss Oversight
Tools Utilized Team Wiki (cs.odu.edu/~410orang/wiki) Team Forum (cs.odu.edu/~410orang/forum) Communication via E-mail, Text-Messaging,
and Facebook10/15/2010
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Team Wiki
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Team Forum
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Appendices A: Dr. Michele Weigel Interview B: Dr. Stephan Olariu Interview C: Group Survey D: Group Survey Statistics F: Asif Khan, Valero Gas Station Manager
Interview G: Bilal Syed, RaceCoast LOC Gas Station
Chain Owner Interview H: Charts, Graphs, and Statistics
10/15/2010
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References
http://www.bls.gov/spotlight/2010/travel/
http://www.ustravel.org/sites/default/files/page/2009/09/ForecastSummary.pdf
http://www2.nbta.org/Lists/Resource% 20Library/NBTA2009Forecast.pdf
10/15/2010
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