funding - what do i need to know?

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Funding, What do I need to know? 22 Sept 2012

Pei-Chin Tay

Student Development Officer

Student Enterprise & Employability

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Overview Examples Ideas & considerations Q&A

Let’s  see   what’s  out  there

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Public

• Arts Grants

• National Lottery Fund

• Local Authorities, Councils

• New Deal, NESTA, etc

• EU / EC funding

Private

•Corporate sponsorship

(e.g., BP, HP, HSBC, etc)

• Competitions

(e.g., DB awards)

• Venture  Capitalists/’Dragons’

People

• Charities, Trusts and

Foundations

• Personal contacts

• Fund-raising events,

Crowd-funding

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• Usually in the form of grants

(no payback)

• Usually lenient terms for loans

• May take equity

Public

• Corporate social responsibility

• Marketing and PR

• Private equity (shareholding) Private

• Charitable /philanthropic causes

(usually no payback)

• Goodwill

• Personal interest

People

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Private (VCs, Angels)

Public

Charities Trusts

Foundations

Banks

Hands-on

Hands-off

For profit Not for profit

Adapted from: Hugh Mason

Private (Sponsorship, etc)

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Start-up Lifestyle Biz

Hi-growth

Super Growth

Stock Market

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Time Adapted from: Hugh Mason

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• ‘Non  cash’  resources  which  some  organisations can provide/sponsor

(e.g., manpower, venue, brand,

advertising, expertise, logistics, etc)

In Kind

• Funding/Grant/Investment/

Sponsorship, etc In Cash

Let’s  look  at  some examples

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We both spoke of the paths we had taken, of our lives, and of the meaning, the value of the social link created by Roads. He explained to me the role of the human body as he sees it – a vector of communication, cultural memory and personal history. And, then, both of us began to see that our two worlds obviously shared the idea of forming links between people and peoples. From the confrontation of our ideas on Diversity emerged a common image: the Vertical Road.

Hervé Le Bouc

Chairman and CEO of COLAS

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Damian  Barr  as  ‘Reader-in-residence’  at  the  Andaz Hotel

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http://www.spannerfilms.net/how_to_crowd_fund_your_film

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Let’s  do  something  about it!

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Aims & Objectives: • What type of project?

(e.g., personal/community/

educational/social enterprise)

• What do you want to get out of your project?

• What are some of the key activities?

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Impact & Benefits • What impact can your project

create? (state qualitative & quantitative

key performance indicators, a.k.a., KPIs)

• Why is this important? • Who is your target audience

and how can they benefit? • How can the funder(s)

benefit?

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• location • equipment • materials • money • publicity • expertise

What do you need?

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Research & Identify the right funder(s)

• Who is your target audience? Are they similar as the organisation/funder? (e.g., potential customers, locality, complementary services)

• How can your project contribute to the funder(s) remit or agenda?

• Any potential conflicts? (e.g., education and cigarette brands?; competing sponsors?)

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Developing Funding or Sponsorship proposals

• Similar to a business plan (template distributed)

• Customise your proposal

• Submission & disbursement deadlines

• Be professional

• Follow up, not harass!

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• Outcomes • Outputs • Financial report • Future plans

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•  www.funderfinder.org.uk Funding portal (free access at Learning Zone @High Holborn)

•  www.creative-choices.co.uk/find-funding/1099/ Creative choices funding portal

•  www.uksponsorship.com Aims to link sponsors with organisations seeking funding in various fields,

including the arts

• www.fundraising.co.uk A resource for UK charity and non-profit fundraisers.

• www.guidestar.org.uk A comprehensive guide on UK charities

• www.access-funds.co.uk Contains details of organisations and funding opportunities.

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•  www.artquest.org.uk/money/writing-applications.htm Artquest – one-stop resource for visual artists

•  www.unltd.org.uk UnLtd – a charity that support social enterprises (templates available for

downloading)

•  www.princestrust.co.uk/ The Princes Trust supports young people in enterprise and employability

• www.j4bgrants.co.uk/Default.aspx Listing of funding organisation for small businesses

• www.governmentfunding.org.uk Online portal to grants for the voluntary and community sector for the

following funders

•  www.grantnet.com Grantnet is a user-friendly search engine