follow the leaders – a data analysis of top affiliates

January 2015

Business Proprietary & Confidential

Affiliate Summit

1January 15, 2015

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Agenda

• Top Affiliate Networks

• Tips from Affiliates• Qualification, Media Buying, Speed

• Tips from Super Affiliates• Better campaign planning

Data from SimilarWeb

Tips from high grossing affiliates

What We Do

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We Measure the Digital World

How We Do It

Crawler(2.5B page/mo)

Panel(The biggest Panel in the world )

Digital World

Insights & Analysis

Tagging Categorization Traffic Ranking Technologies

Direct Measurement(Learning Set)

ISP Data(Global Diversity)

Our Company

Global Offices

The World of

Affiliate Networks

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The Most Popular Networks

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High Traffic Sites – Top 10,000 Ranking

The Most Popular Networks

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Top 100,000 Ranking

SkimLinks – Content Masters

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Category Breakdown

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3 Tips from Affiliates

• Data driven qualification

• Behavior driven media buying

• Act fast and be efficient

Website Qualification

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Traffic Quality

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Unstable Traffic

Sustained Growth

Pattern

Distribution of Sources

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Audience Interests

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Referral Traffic

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Display Ad Traffic

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Find Sites Based on Web Behaviors

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One Click Qualification

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Super Affiliates

“Failure to plan

is a plan for failure”

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Identify Opportunities

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Traffic Drivers

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Traffic Receivers (Referrals)

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Category Leaders (Display Ads)

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Deep Analysis

Once you have an idea of sites that fall into the scope of your audience’s interests, use ‘Website Analysis’ to discover the driving forces behind each prospectors’ traffic flow.

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Measure the Quality of an Offer

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A Closer Look at the Traffic Sources

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Look at the Creative to Build a Strategy

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Conversion Rate – Traffic Potential

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Conversion Rate

Beginning of Purchasing Funnel Conversions

Aliexpress Amazon

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THANK YOU

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