flat fees for fun and profit with lee rosen

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Clients love flat fees; lawyers worry about them. Driven by client demand, hourly billing is on its last legs and flat fees are fast becoming the norm in legal billing. It's becoming crucial that firms acquaint themselves with the practical and ethical issues that are associated with flat fee billing. Join Lee Rosen (lawyer, blogger, and expert on the modern practice) of Divorce Discourse and Clio's own Joshua Lenon in this live webinar as they discuss how forward-thinking lawyers are utilizing flat fees in their firms' billing structure. In this free Clio Webinar, we'll cover: - What is a flat-fee pricing model? Can your firm profit? - What ethical issues are involved in charging clients a flat fee? - How do you calculate a fair flat fee?

TRANSCRIPT

Flat Fees for Fun and Profit

Lee Rosen – Divorce Discourse Joshua Lenon – Clio

Joshua Lenon
Text

Agenda

•  Flat Fees with Lee Rosen (40 minutes) – Covering the rules, ethics, and customer

perception behind flat fees

•  Riverview Law Case Study (10 minutes) – How one firm has excelled with flat fees

•  Questions (10 minutes)

Instructors

Joshua Lenon •  Lawyer, admitted in

New York •  Lawyer-in-Residence

for Clio

Lee Rosen •  Founder of Rosen Law

Firm •  Triathlete •  Blogger at Divorce

Discourse

Flat fees

f o r f u n a n d p r o f i t

Lee rosen presents :

lee rosen

Using flat fees billing in family law for over a decade.

Inspired by being charged an hourly rate by an IT professional

Being charged while sharing travel tips

That same week, I paid a fixed fee to a plumber for a quick repair.

Between a chatty, hourly-billing IT consultant & the fixed fee plumber,

which do you think I hired again?

w h y s w i t c h t o f l a t f e e s ?

upside for lawyers f l a t f e e s

u p s i d e f o r l a w y e r s

•  L A W Y E R S C A N F O C U S O N P R E M I U M W O R K

•  DRIVES AWAY UNPROFITABLE BUSINESS

•  CLIENTS FULLY INFORM LAWYERS WHEN NOT WORRIED ABOUT BILLING

•  E L I M I N A T E S C O L L E C T I O N S

•  ELIMINATES RECEIVABLES

upside for clients f l a t f e e s

u p s i d e f o r C l i e n t s

•  R E D U C E D A N X I E T Y

•  ABILITY TO MAKE INFORMED COST/BENEFIT DECISIONS

•  B E T T E R R E P R E S E N T A T I O N W H E N T H E Y T R U S T T H E I R L A W Y E R

the client reactions

T h e c l i e n t r e a c t i o n s

•  C L I E N T S L O V E I T

•  LESS STRESS WHEN CALL THEIR COUNSEL

•  L E S S W O R R Y A B O U T C O S T S

is there a downside?

D o w n s i d e s

•  FIRMS TAKE ON MORE RISK

•  U P F R O N T C O S T S C A N D E T E R S O M E C L I E N T S

•  REQUIRES REVIEW AND TWEAKING TO GET PRICE RIGHT

•  M A Y I M P A C T A V A I L A B L E L I N E S O F C R E D I T

•  REFUNDS REQUIRE SETTING ASIDE FUNDS IN ADVANCE

u p s i d e s

•  YOU GET PAID

•  O N L Y W O R K I N G W H E N Y O U G E T P A I D

•  YOU AVOID LENDING YOUR TIME AND HOPING ITS REPAID IN FEES

T h e S t a t e B a r

S t a t e b a r s

•  KNOW THE RULES FOR FLAT FEES AND REFUNDS

•  R E S E A R C H E T H I C S O P I N I O N S

•  CONSULT ETHICS HOTLINES

•  B E B O L D W I T H I N T H A T I N F O R M A T I O N

S e t t i n g y o u r f l a t f e e s

•  START FROM HISTORIC DATA

•  C O M P A R E A P P L E S T O A P P L E S

•  FIND MINIMUM AND AVERAGE COSTS PER TYPES OF MATTERS

•  A D D A P R E M I U M T O T H O S E A V E R A G E C O S T S

m a k i n g t h e t r a n s i t i o n

Explaining flat fees a c l i e n t s p e r s p e c t i v e

E x p l a i n i n g f l a t f e e s

•  TAKES SALESMANSHIP

•  E X P L A I N H O W I T W O R K S

•  EXPLAIN HOW IT REDUCES UNCERTAINTY

•  E X P L A I N W H Y Y O U D O I T

•  PUT IT IN WRITING

lessons learned

E x p l a i n i n g f l a t f e e s

•  SET FEES AFTER CONSULT, ACCOUNTING FOR VARIABLES

•  STAGE THE FEES – BEGINNING, MIDDLE, END

•  KEEP RECORDING TIME

•  ACCEPT THAT SOME REFUNDS WILL HAPPEN

•  KEEP RECALCULATING FLAT FEES AS YOU GET MORE DATA

c o m p e t i t i v e a d v a n t a g e

d i v o r c e d i s c o u r s e . c o m / f e e s

Thank you

d i v o r c e d i s c o u r s e . c o m

L e e r o s e n

r o s e n @ r o s e n . c o m

RIVERVIEW LAW CASE STUDY

Success

•  20-30% Cheaper than Traditional Law Firms •  Unbundled Services with Fixed Costs •  Frequent Reporting •  Only 45% of Staff are Lawyers •  Doubling of Employees since 2012

Customer Base

16#Months#to#09/30/2013#

Year#to#09/30/2013#

An4cipated#09/30/2014#

Small%&%medium%sized%business%

39%% 12%% 8%%

Li6ga6on%&%representa6on%

55%% 64%% 31%%

Large%corpora6ons%

6%% 24%% 61%%

Financial Rewards

•  Double-digit growth rates •  Two year’s old and breaking even in 2015 •  £1,944,761 in 2014 ($3,300,280)

Stats and the Flat Fee Whitepaper

hAp://gocl.io/flaFee%

Q U E S T I O N S

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