five things you won't want to miss for brand success in 2014

APPARENTLY...

I THOUGHT...

I’VE EXPLORED THE BIG THEMES COMING UP IN 2014 FOR BRANDING, AND THE FIVE THAT FOLLOW ARE THE ONES I FEEL WILL HOLD THE KEY TO THE SUCCESS OF YOUR BRAND IN THE YEAR AHEAD. WHICH WILL ROCK.

PROMISE.

I’VE EXPLORED THE BIG THEMES COMING UP IN 2014 FOR BRANDING, AND THE FIVE THAT FOLLOW ARE THE ONES I FEEL WILL HOLD THE KEY TO THE SUCCESS OF YOUR BRAND IN THE YEAR AHEAD. WHICH WILL ROCK.

PROMISE.

1

BUT NOT JUST ANY STORY...

START BY ANSWERING THE FOLLOWING QUESTIONS...

IF YOUR BRAND WAS A MYTHOLOGICAL CHARACTER...

...who would it be?

AND WHY?

2

TRANSPARENCYIS KEY IN 2014

(IT HELPS PROSPECTS BE LESS SKEPTICAL,PLUS IT JUST FEELS damn GOOD)

3

P H I L - A N - T H R O - P Y(ie. making your good f�tune go further...)

4

THE WORLD IS FULL OF BAD NEWS...

SO GIVE PEOPLE A REASON TO :)

5

SACRED EARTH HOME | ABOUT | SHOP | BLOG | CONTACT

SACRED EARTH HOME | ABOUT | SHOP | BLOG | CONTACT

SACRED EARTH

SACRED EARTH

A LITTLE SOMETHING TO PONDER...*

*ACCORDING TO SPYDERWEB.CO

*ACCORDING TO SPYDERWEB.CO

91%US RESIDENTS

HAVE A MOBILEDEVICE WITHIN

REACH, 24/7

51%US SHOPPERS USING A

SMARTPHONE OR TABLET TO MAKE A PURCHASE ONLINE

67%SHOPPERS ARE MORE LIKELY TO

BUY FROM A MOBILE-FRIENDLY

SITE

she’s doing it

she’s doing it

she’s doing it

WHATEVER YOU DO IN 2014, MAKE SURE YOUR WEBSITE IS MOBILE + TABLET RESPONSIVE. IF YOU DON’T, YOU’LL GET LEFT BEHIND BY THE ONES WHO DO - NOT TO MENTION THE AMOUNT OF $$$ YOU COULD BE LEAVING ON THE TABLE

Have a �eat year!BUT ABOVE ALL...

About Cerries...Cerries Mooney is a Brand Strategist + Creative Catalyst, and is the creator of Heart Your Brand. Cerries has been a graphic designer for 10+ years and has an undying passion for all things branding.

Cerries is on a mission to challenge women entrepreneurs to step up their level of intention, consciousness, and craft the way they communicate their values…heart, soul and brand.

That’s why she founded Heart Your Brand. Because she doesn’t just give her clients lipstick and a logo and send them on their way. Instead, Cerries helps her clients get to the heart of it: who they are, what their business is, where they’re going…so they can imagine, plan and build a brand that communicates their unique message and mission.

She lives with her two year old daughter, husband and a serious crush on Daniel Craig. (Her husband is bemused by the last bit.) (Really, he is.)

Not a fan of spiders. A HUGE fan of women entrepreneurs. Obviously.

You can contact Cerries by emailing:

cerries@heartyourbrand.com

Or visit:

www.heartyourbrand.com

BRAND STRATEGY | BRAND IDENTITY | ONLINE PRESENCE / RESPONSIVE WEB DEVELOPMENT

© HEART YOUR BRAND | 2014 | IMAGES SUPPLIED BY SHUTTERSTOCK.COM | WWW.HEARTYOURBRAND.COM

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