filter bubbles
Post on 01-Jul-2015
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Online Filter Bubbles
Eli Pariser
• Algorithmic editing of the web
• Same search, different results
There is no standard Google anymore
The Bubble
The Problem
• You don’t decide what gets in
• You don’t know what gets edited out
Web Information Consumption
Future aspirational selves =
More impulsive present selves =
Algorithmic Gatekeepers
• No embedded ethics
• Expose less, hide more
• No encoded responsibility
What we Need
• Filtration Transparency
• New information
• Encoded responsibility
• Personal filtration control
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