failing forward 2014- will erens keynote- go forward with design- too many agencies

WE'RE NOT AN AGENCY, WE'RE JILLIONS.WILL ERENS FOR C-MINE 12/2014

THE ERA OF BIG BRANDS GIVING BIG AGENCIES BIG MARKETING BUDGETS ARE OVER.

NOW, THOUSANDS OF DESIGNERS AND MARKETERS WANT A SLIVER OF THE SHRINKING MARKETING PIE.

NEWLY MINTED DESIGNERS, BRAND MANAGERS, SOCIAL MEDIA GURUS CAN SIT IN COFFEE SHOPS, NURSING A

DOUBLE SHOT SOY LATTE, TALKING ABOUT THEIR "AWESOME" IDEA, AND FLASH SHINY BUSINESS CARDS

WITH A CLEVER TITLE.

NOT US.

AT TOO MANY AGENCIES,

1. WE DON'T HAVE TITLES

2. AND WE ARE NOT WILD ABOUT THE WORD AWESOME EITHER.

3. WE DON'T WANT AN OFFICE WITH THREE CONFERENCE ROOMS, PRICY ART IN THE RECEPTION OR A BLOATED PAYROLL.

AT TOO MANY AGENCIES,

1. WE DON'T HAVE TITLES

2. AND WE'RE NOT WILD ABOUT THE WORD 'AWESOME' EITHER.

3. WE DON'T WANT AN OFFICE WITH THREE CONFERENCE ROOMS, PRICY ART IN THE RECEPTION OR A BLOATED PAYROLL.

AT TOO MANY AGENCIES,

1. WE DON'T HAVE TITLES

2. AND WE'RE NOT WILD ABOUT THE WORD 'AWESOME' EITHER.

3. WE DON'T WANT AN OFFICE WITH THREE CONFERENCE ROOMS, PRICY ART IN THE RECEPTION OR A BLOATED PAYROLL.

LIKE BRANDS, WE CARE ABOUT RESULTS

THE TOP-HEAVY COMMUNICATION FIRMS CAN BE WEIGHTED DOWN WITH ALL THAT OFFICE BLING.

LET THE INEXPERIENCED DRINK THEIR COFFEE AND SPOUT 'AWESOME' IDEAS

TALENT IS MEANINGLESS WITHOUT SMARTS AND AGILITY.

WE DREAM, BUT MORE IMPORTANTLY,

WE'RE F.R.E.E TO MAKE DREAMS HAPPEN.

HOW?

1. WITH A MIX OF BRAINS

2. A WELL DEVELOPED NETWORK

3. …. AND MAGIC

HOW?

1. WITH A MIX OF BRAINS

2. A WELL-DEVELOPED NETWORK

3. …. AND MAGIC

HOW?

1. WITH A MIX OF BRAINS

2. A WELL-DEVELOPED NETWORK

3. …. and magic3. …. AND MAGIC

HOW?

1. WITH A MIX OF BRAINS

2. A WELL-DEVELOPED NETWORK

3. …. and magic3. …. AND MAGIC

MAGIC

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HOW?

1. WITH A MIX OF BRAINS

2. A WELL-DEVELOPED NETWORK

3. …. and magic3. …. AND MAGIC

MAGIC

MAGICMAGIC

MAGIC

MAGIC

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MAGIC

MAGIC

MAGIC

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HOW?

1. WITH A MIX OF BRAINS

2. A WELL-DEVELOPED NETWORK

3. …. and magic3. …. AND MAGIC

MAGIC

MAGICMAGIC

MAGIC

MAGIC

MAGIC

MAGIC

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WE INHALE AND EXHALE IDEAS

WE HAVE THE CREATIVE EXPERIENCE OF BIG FIRMS AND THE FLEXIBILITY OF INDEPENDENTS

DEVELOPING A STRATEGY TO CONTRACT AND EXPAND ACCORDING TO THE BRAND'S NEEDS.

WE STRIPPED PURESANG TO JUST THE ESSENTIALS AND REFINED OUR METHODS TO PERFECTION.

AND MAKE BRANDS SPANKING HAPPY

CASE STUDY: INTRODUCING VEDETT IPA ON THE MARKET

A NEW VEDETT IS BORN

MOONSHINE BREWERY

ACTIVATION DRIVING BOLLYWOOD CAR

EXTRA ORDINARY NIGHTSHOP

CASE STUDY: AND MANY OTHER PROJECTS

RAY-BAN

GREY GOOSE

HOSPITAL

SPIRITO MARTINI

DUVELORIUM

PEPE JEANS – KARL LAGERFELD

HAVING IMAGINATION HELPS,BUT IT WAS DECADES OF EXPERIENCE THAT GAVE WISDOM:

1. TO ADAPT

2. shed expenses

3. operate with agilbility to each brands needs

HAVING IMAGINATION HELPS,BUT IT WAS DECADES OF EXPERIENCE THAT GAVE WISDOM:

1. TO ADAPT

2. SHED EXPENSES

3. OPERATE WITH AGILBILITY TO EACH BRANDS NEEDS

HAVING IMAGINATION HELPS,BUT IT WAS DECADES OF EXPERIENCE THAT GAVE WISDOM:

1. TO ADAPT

2. SHED EXPENSES

3. OPERATE WITH AGILITY TO EACH BRAND'S NEEDS

SITUATED IN ANTWERP WITH BRAINPORTS IN EINDHOVEN, BARCELONA AND SHANGHAI MAKES US MOBILE AND CAN OPERATE GLOBALLY.

LEAVE THE SOYA LATTES FOR THE WANNABES.SEND THE BIG BOYS OUT TO PLAY WITH THE FAX

MACHINES.

WE MAKE BRANDS HAPPY, BECAUSE WE'RE THE ENEMY OF AWESOME

AND THE KING OF AMAZING!