episerver introduction and update: part 1

What’s New Andreas Stjernström Richard Brown

4 700 CUSTOMERS

30 000+ WEBSITES

600+ PARTNERS

171

7

1

53 16

30

130.000 Users 19.000 Developers

EPiServer ANZ Licence Sales

CY2010 CY2011 CY2012

EPiServer Licence + 1st Year SS

“To innovate does not necessarily mean to expand; very often it means to simplify”

M. Russel Ballard

User Experience

Minimalistic

User centric

Content in focus

Attention to details

The User Journey Get engaged • Rich media • Context driven • Personalized • Mobile

Get in touch • E-mail • Social • Personalized

Get visible • Organic Search • Paid Search • Social • Display Ads • Mobile

Get trusted • Ratings and reviews • Blogs and polls • On site or public

Get converted • Registrations • Transactions • Memberships • Customer care

Get loyalty • Brand advocate • Re-engagement • Repeat conversion

Customer experience across the user journey is a new source of competitive advantage.

EPiServer Commerce

Improving customer experience by combing e-Commerce and digital marketing software

Digital Marketing

E-Commerce

EPiServer Commerce

Improving customer experience by combing e-Commerce and digital marketing software

Customer Experience

Content Targeting

Multi-screen

Mobile

Tablet

Desktop

Instant preview

Responsive

Social Media

All channels, one place

Personalized

Real-time statistics

Google Analytics

Control

Analytics & Optimization

Insights on page

Overview

Cross channel

Conversions

A/B test

Add-on Store

One click install

Certified Add-ons

Enterprise Store

EPiServer 7

• Creates a consistent customer experience across markets and

channels

• Makes mobile and tablet first class citizens

• Takes care of SEO and guides to better rankings

• Fulfills enterprise needs, yet let them be agile by the use of add-ons

• Lets marketers optimize content based on analytics insights

• Drives traffic through social

• Targets content based on user behavior, context and business rules