enterprise social governance: who owns what and why
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Enterprise social governance:who owns what and why
Caroline Dangson
Collaboration Strategist
“Despite significant and ongoing investment in
enterprise social technologies, their roughly
seven-year lifespan within enterprises has
yielded a maximum of 12 percent adoption
within the overall workforce.”
Forrester Research, 2011
Lack of leadership poses a challenge
Source: Miles, Doug. Social Business Systems – success factors for Enterprise 2.0 applications. AIIM, August 2011. n=403
Governance is taking command, not control
Governance is guidance
What areas need to be governed?
People
Processes
Technology
Data
IT governs tools, not people
Business governs people, not tools
What needs to be governed and by whom?
Areas Tasks Owners
People Employee activation, incentives, usage and behaviors
Business leads, HR
Processes Activity management, monitoring, moderation and reporting, promotion, content curation, guidelines, training, integrated workflows
Business leads, Corporate Communications, HR, Legal
Technology Access, development, infrastructure, installation, maintenance, monitoring, support, security, scalability
IT
Data Content management, monitoring and storage
Business leads, Knowledge management, Legal, IT, Risk and Compliance
What are the key roles and responsibilities?Role Description Responsibilities
Collaboration strategist
Senior manager from Corporate Communications or a strategic planning group
Responsible for developing collaboration strategy, gathering input and feedback from end-users, developing use cases, measuring and reporting progress on achieving objectives
Collaboration specialists
Mid-level project managers from business and IT
Coordinates and gathers necessary resources, Monitors conversations, Responsible for fixing and escalation problems internally
Technical infrastructure lead
Senior-level software engineer in IT who is responsible for the platform
Designs and recommends robust and scalable architecture, Designs infrastructure to support system integration, Develops security strategy, Designs data retention and archive processes, Recommends monitoring and reporting practices, Designs environment to support secure mobile access, Guides development and customizations
System administrator
Mid-level IT project manager who can configure and update the platform to manage user access, roles, privileges and licenses
Installs tibbr and conducts upgrades, Supports initial set up of licenses, tibbr roles and permissions, Helps define administrative privileges, Ongoing monitoring of scheduled jobs and database connections, Responsible for rebooting servers
What are the key roles and responsibilities?Role Description Responsibilities
Executive champion
Senior executive sponsor
Accountable for the success of collaboration initiative, budget and resource allocation, promotion among business
Business champions
Senior project managers from business and IT
Responsible for success within line of business, Help define business requirements,
Team-level champions
Mid-level business managers who represent local end users
Leads by example in using tibbr, Promote the use of tibbr with peers, Offer training and support to peers
What are the key roles and responsibilities?Role Description Responsibilities
HR Lead Senior manager from HR
Advises on employee usage guidelines and training program
Legal lead Senior manager from Legal
Advises on employee use policy (Terms and Conditions)
Risk and Compliance Lead
Senior manager from Risk/Compliance
Advises on data retention and archiving strategies
Help Desk IT Responsible for resolving issues reported by end users
Collaboration Committee
cross-functional team of people from various disciplines who share responsibility for governing
Establish corporate vision and collaboration strategy Develop employee policies and guidelines for participation Centralize resources for training and support Share learnings and best practices Promote internally
Social enterprise redefinedwww.tibbr.com
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