engineering mobile web software for social impact

Arun RamanujapuramLogistimo

arun@logistimo.com

Engineering mobile web software for social development

Rural areas – low-resource settingsRural areas – low-resource settings

Struggle for basic needs…Struggle for basic needs…

But, there is hope…But, there is hope…

MicrofinanceMicrofinance

Service innovationsService innovations

ICT penetration…ICT penetration…

BPOsBPOsTelebankingTelebankingMobile data collectionMobile data collectionRadio/IVRRadio/IVR

Imagine millions connected via the Imagine millions connected via the cloud…cloud…

Cloud computing

Mobile application

GPRS

SMS

• Complex computations• Big data

• Data entry

$$$ Freemium / SaaS / Subscription / Pay-per-use / …

Inventory & Order Management

Using low-end phones

AgricultureHealthcarePharmaceuticalsConstruction materialsWaste ManagementDisaster Management…

What do we do (@ Logistimo)?What do we do (@ Logistimo)?

Ensure availability of essential goods in rural

and semi-urban areas

Supply-chain management using mobile

phones

Changes lives…Changes lives…

Vaccines & drugsVaccines & drugs SeedsSeeds

Farm materialsFarm materialsWaste collectionWaste collection

Disaster managementDisaster management

It is quite challenging…It is quite challenging…

Human• Intermittent mobile usage• Ad-hoc practices• Learning curve

Business• Pricing model is a

challenge• Quantification of value

is hard• Customer acquisition is

expensiveTechnical• Network challenges• Device challenges• Web service challenges

What qualities should one nourish?

Deep compassionDeep compassion

CourageCourage

CuriosityCuriosity

EquanimityEquanimity

ResilienceResilience

““I would prize every invention of science made for the I would prize every invention of science made for the benefit of all.”benefit of all.”—Mahatma Gandhi—Mahatma Gandhi

Thank You!Thank You!arun@logistimo.comarun@logistimo.com

Lead with your heart!Lead with your heart!Follow with your Follow with your brain…brain…