easy phone

Easy Phone

Tomáš SlavíčekJosef Slavíček

eClub Prague 12/2013, category: Startup

www.phonelauncher.com support@tomasslavicek.cz

Elderly persons

Source: Nokia, Pixmac

Smartphones

Source: Galaxy S3 TouchWiz launcher

smartphones are soldmore than feature phones

very small text,confusing interface :(

hard to usefor elderly people!

Elderly persons

Source: Easy5, ahdistribution.com

most of the elderly don‘t wantspecial senior phones…

they do not feel old!

they want to use a camera,or voice recorder…

Motivation

they want a very simple interface

primary features:

Easy Phone

Easy Phone

Innovative keyboard

3 custom keyboardsoptimised for easy touch input

Touch optimized apps

Dark theme

Major advantages

phone-oriented UI

completely covers the system no system bars

always the same controls bottom bar with „undo“

large keyboard, haptic feedback,simple pictogram graphics

it‘s fast and smooth!

Source: Verizon Galaxy S3

Technology

written in C# with Xamarin Frameworkcustom version of MonoGame

everything is really super-fast GPU accelerated! multi-core support

60 FPS even on 119 USD phonesAndroid 2.3 and greater

Video demonstration

Competitors

BIG Launcher Phonotto S4 Easy mode Jitterbug Touch

Competitors

Fujitsu Stylistic S01 Launcher 7 Easy Phone

vs.

Business plan

self-publish on Google Play (in 1 – 2 months)

we are in touch with 2 phone manufacturers possible pre-instalation on selected phones

local language versions

Our previous projects

8 published games (Windows Phone, Win 8)80 000 downloads

Summary: Easy Phone

new Android launcheroptimized for elderly users

completely covers the system UI optimized for touch

very simple, fast and easy :)

www.phonelauncher.comsupport@tomasslavicek.cz