douban book redesign ppt

Lomo|Ada|Victoria|Annabella|Venassa

Finding Problem－ Affinity Diagram

Finding Problem

Find useful book

information(author,content,purchase

place,price,etc.)

Finding Problem

Find interesting

books to read quickly

Finding Problem

Find high quality book

reviews

Defining Problem－ Persona& Scenario

Defining Problem

Patty hopes to find useful book information and get the book

Ada wants to find interesting books quickly

Young is looking for high quality book reviews

Solving Problem-Brainstorming & Sketches-Affinity Diagram-Storyboard-Discussion & Revise-Develop Prototype

Solving Problems

SE 1 Brainstorming Affinity Diagram Storyboard

SE 2

SE 3

Brainstorming Affinity Diagram Storyboard

Brainstorming Affinity Diagram Storyboard

Brainstorming

Invite 2 members of other groups

Tell the story of Patty

Find possible solutions

Affinity Diagram

Storyboard

Storyboard

Storyboard

Storyboard

Storyboard

SE 1 SE 2 SE 3

S1 S2 S1 S2 S1 S2

Develop Prototype

Prototype A Prototype B

Develop Prototype

Usability Test

2

Usability Test

3 151Task 1Task 1Task 3

Pilot Test

Discover Explain our

task

Explain What They Confused

Start UT

Record the Time/Steps/Error/Emotion/Perfo

rmance

Finish taskScore the emotion

Give clearly instruction

Help us analyze our prototype

情绪问卷： 1 2 3 4

愉快： 非常不愉快 不愉快 愉快 非常愉快信赖： 非常不信赖 不信赖 信赖 非常信赖期待： 非常不期待 不期待 期待 非常期待抵触： 非常不抵触 不抵触 抵触 非常抵触烦躁： 非常不烦躁 不烦躁 烦躁 非常烦躁

Usability Test-Metrics Setting

Task 1 Task 2 Task 3

Metrics Setting

豆瓣读书原版 豆瓣读书原版 豆瓣读书原版

Success Metrics

TASK1 TASK2 TASK3Max. Time:<01:46

Max. Time:<02:16

Max. Time:<01:17

performance: success performance: success performance: success

Step:<7 Step ： <11 Step:<5

Error ：0

Error ： 0 Error ： 0

Emotion ： positive emotion>=3 negative emotion<=2

Usability Test

Task 1 Task 2 Task 3

第一轮 usability test

Prototype A

Prototype B

Prototype A

Prototype B

Prototype A

Prototype B

Revise:1. 把试读标签排在更加明显的地方 2. 心形上标出特别关注

Usability Test

第二轮 usability test

Prototype A

Prototype B

Prototype A

Prototype B

Prototype A

Prototype B

Revise ：写书评标记旁著名写书评字样

Data of 1st & 2nd UT

Prototype ATASK1 TASK2 TASK3Max.vs Min. Time:01:07<01:46

Max.vs Min. Time:00:34<02:16

Max.vs Min. Time:00:49<01:17

performance: success performance: success performance: success

Step:5<7 Step ： 4<11 Step:5=5

Error ：0

Error ： 0 Error ： 0

Emotion ： all positive emotion>=3 negative emotion<=2 Success

100%

Data of 1st & 2nd UT

Prototype BTASK1 TASK2 TASK3Max.vs Min. Time:02:22>01:46

Max.vs Min. Time:01:39<02:16

Max.vs Min. Time:01:22>01:17

performance: success performance: success performance: success

Step:10>7 Step ： 7<11 Step:9>5

Error ：0

Error ： 0 Error ： 0

Emotion ： all positive emotion>=3 negative emotion<=2 Not Very Good

40%

Data of 1st & 2nd UT

Prototype A vs Prototype BTASK1 TASK2 TASK3Time minmum:01:07<01:42

Time :00:34<00:50

Time:00:49<01:12

performance: success performance: success performance: success

Step:5<10 Step ： 4<7 Step:5<9

Error ：0

Error ： 0 Error ： 0

Emotion ： all positive emotion>=3 negative emotion<=2Prototype A Win!

80%

合成Result of 1st & 2nd UT

Prototype A

Less Time

Fold functions

Delete useless icon

Reason New NavigationChange

Usability Test

Task 1 Task 2 Task 3

第三轮 usability test

Prototype final Prototype final Prototype final

Revise ：去掉分类搜索选择页面，直接显示分类推荐的标签

Usability Test

第四轮 usability test

Task 1 Task 2 Task 3

Prototype final Prototype final Prototype final

Revise ：去掉注册页右上角的对号

Data of Final Prototype

Min. Time/per

user(original)

Max. Time/per

user(Final

prototype)

100%

Analysis

豆瓣读书原版

Analysis

Prototype A+B

Analysis

Final Prototype

Results

Limitation

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