do you like the nutella
Post on 21-Dec-2015
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Do you like the Nutella?
Sweet cream with cocoa
Nutella is the most popular spreadable cream in the world.
Inimitable product
¡Social phenomenon!
Nutella history• 40s-50s• Piamonte, Italy• Chocolate: tax
increase• Pietro Ferrero -
owner of a bakery in Alba
• GIANDUJA: a mixture of 50% hazelnut and 50% chocolate.
1946660 pounds Solid
1949Super cream
• 1964 ®Nutella,Michele Ferrero
1968Kinder
chocolateChocolate
bar filled with milk
“More milk and less cocoa”1974Kinder
Surprise Chocolate egg with a “surprise”
1982Ferrero Rocher
90sKinder Bueno, Raffaello.
Who is he?
Michele FerreroThe richest man
in Italy22,000
employeesThe Nutella in
the company reaches 1,700 million euros. Its 11 factories in the world produce 365,000 tons annually.
Thanks!
Referencehttp://
www.ferrero.es/empresa/desarrollo-grupo-ferrero
http://es.wikipedia.org/wiki/Nutella
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