digital therapeutics for chronic disease prevention · omada health most competing interventions...

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Digital Therapeuticsfor Chronic Disease PreventionA bit on us, and thoughts on commercialization of digital therapeutics

OMADA HEALTH • CONFIDENTIAL

Sean DuffyCEO, Omada Health

OMADA HEALTH

dig-i-tal ther-a-peu-tics noun

: an innovative new class of medicine, delivered digitally, that achieves consistent, meaningful, and safe clinical outcomes at scale.

The genesis of Digital Therapeutics —

The Chronic Disease CrisisThe clinical impact and costs of unhealthy behavior

OMADA HEALTH • CONFIDENTIAL

DIABETES 1

30 million

PREDIABETES 1

84 millionDIABETES 1

30 million

PREDIABETES 1

84 millionPrediabetes +

Diabetes

1. Centers for Disease Control and Prevention. National Diabetes Statistics Report, 2017: Estimates of Diabetes and Its Burden in the United States. Atlanta, GA: US Department of Health and Human Services; 2017.

2. Benjamin EJ, Blaha MJ, Chiuve SE, et al. Heart Disease and Stroke Statistics-2017 Update: A Report From the American Heart Association. Circulation. 2017;135(10):e146-e603. Prevalence of conditions applies to adults age 20+ in the US.

Obesity-related chronic disease impacts an extraordinary number of people —

HIGH CHOLESTEROL 2

29 million

HYPERTENSION 2

86 million

HypertensionHigh Cholesterol

Prediabetes + Diabetes

OMADA HEALTH • CONFIDENTIAL

Intensive behavioral counseling (IBC) is a high-touch intervention that helps people change the underlying behaviors that cause obesity-related chronic disease.

A validated approach to behavior change—

Changing behavior at scale

The Omada program

OMADA HEALTH • CONFIDENTIAL

OMADA HEALTH

Omada empowers people to build healthy habits that last.

INTERACTIVE LESSONS

DATA SCIENCE

SMART TECHNOLOGY

PROFESSIONAL HEALTH COACH

SUPPORT GROUP

9OMADA HEALTH

KICK-OFFPreparation

MONTHS 1–4Foundations

MONTHS 5 & ONFocus

The Omada program journey

AWARENESSClinical Enrollment & Marketing

GUIDANCE & SUPPORTOmada Coach

ENCOURAGEMENT & ACCOUNTABILITYPeer Group

ENGAGEMENT & CONNECTIONTools & Technology

INTERACTIVE TRAININGLessons

10

OMADA HEALTH • CONFIDENTIAL

Meal Tracking

Progress Page Visit

Coach Messaging

Weight Measurement

Our 1 billion+ data points fuel personalization —

2 3

PROGRAM PROGRESS

PRO

GR

AM

INTE

RA

CTI

ON

S

4 5 6 7 8 9 10 11 12 13 14 15 16 17

FIRST WEIGH-IN .

Stepped on Scale

Week 1

The ResultsLasting clinical outcomes

OMADA HEALTH • CONFIDENTIAL

OMADA HEALTH

2013 2014 2015 2016 2017 2018 2019

- 9 peer-reviewed publications to date - Most published digital DPP provider - Focused on outcomes for prediabetes,

CVD and T2D- Trials planned with broad clinical &

economic outcomes

Omada clinical research roadmap —

OMADA HEALTH

Omada outcomes along side brick and mortar programs —

OMADA HEALTHOMADA HEALTH • CONFIDENTIAL

Our path to market

OMADA HEALTH

LAB TESTS HOSPITALS

MEDICATIONSDOCTORS X-RAYS

17

Omada Health has a National Provider Identifier (NPI) number and bills via CPT code + modifier.

PLAN MEDICAL BENEFIT - PROVIDER NETWORK

Omada contracts as an ancillary provider —

OMADA HEALTH

MOST COMPETINGINTERVENTIONS

ACCESS-BASED FIXED PRICE

PERFORMANCE BASED PRICING

OMADA

181. Maruthur NM, Ma Y, Delahanty LM, et al. Early responses to preventative strategies in the diabetes prevention program. J Gen Intern Med. 2013;28(12):1629–36.

ENROLLMENT OUTCOMES

Instead of charging participation or PEPM fees, monthly fees after enrollment are based on the weight loss that engaged participants achieve in that month.

We file claims according to the outcomes we achieve —

Omada has attained enrollment and coverage, at scale —

140,000+Participants Enrolled

175+Happy, paying customers

26,000,000+Participant Weigh-ins Turned Into Health Insights

1,000,000+Pounds Lost

A FEW OF OUR PARTNERS:

OMADA HEALTH • CONFIDENTIAL

The state of digital medicine

OMADA HEALTH • CONFIDENTIAL

The space is at the cusp of sprouting legs —

OMADA HEALTH • CONFIDENTIAL

Digital health is largely still the underdog —

OMADA HEALTH • CONFIDENTIAL

There’s underlying optimism for evidenced-based companies—

OMADA HEALTH • CONFIDENTIAL

So how do we turn our companies into beautiful frogs? —

A proposal on taxonomy

OMADA HEALTH

dig-i-tal ther-a-peu-tics noun

: an innovative new class of medicine, delivered digitally, that achieves consistent, meaningful, and safe clinical outcomes at scale.

Digital Therapeutics definition—

1. Efficacious2. Safe3. Reliable 4. Scalable

OMADA HEALTH • CONFIDENTIAL

It’d be helpful to further a thoughtful structure—

● Domain● Kingdom● Phylum● Class ● Order ● Family● Genus● Species

OMADA HEALTH • CONFIDENTIAL

I view the term Digital Therapeutics as a ‘Class’ —

Go-to-market stability

OMADA HEALTH

Refined Digital Therapeutics pathway and process —

OMADA HEALTH

Coding infrastructure needs to be solidified —

DTX?

OMADA HEALTH

We need successful examples of levereging existing GTM OpEx investments —

And then comes….

OMADA HEALTH

We need successful examples of driving volume and revenues —

Thank you!

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