digital marketing for ecommerce 101
Post on 16-Apr-2017
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Digital Marketing for eCommerce
how to increase traffic quality & quantity
You have only THREE job to do!
get discovered
get discovered convert
get discovered convert
analyse
getting discovered
blogs
an average increase of traffic to 55% percentage
getting discovered
blogs
most effective way to increase ‘backlinks’ or ‘inbounds’
getting discovered
user reviews
relevant to search engines
getting discovered
classic SEO
‘be relevant to users’
converting customers
call for action
Does everything right, then forgets this!
converting customers
call for action
Does everything right, then forgets this!
converting customers
abandoned cart nurturing
You start by measuring
converting customers
abandoned cart nurturing
forms - ‘less is more’
converting customers
abandoned cart nurturing
reminder for purchase
converting customers
abandoned cart nurturing
Gift coupon or certificates in ‘scheduled process’
understanding audience
analytics
understanding audience
analytics
understanding audience
analytics
get discovered convert
analyse
QPlay Tech Private Limited
Nithin George
@nithincharuvila
nithin@qplaytech.com
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