digital footprints @ lse supporting students to use social media judith baines, careers adviser matt...

Digital Footprints @ LSE

Supporting Students to Use Social Media

Judith Baines, Careers AdviserMatt Lingard, Learning TechnologistLondon School of Economics

Today’s topics

Our current offerings Digital Footprint Workshop Keeping-up-to-date hands-on LinkedIn Webinar

Future Plans

Digital Footprint Workshop

Lunchtime presentation 50-mins 40-80 students Co-presented

Title: Digital Footprints: Using the Internet to enhance your career prospects

First ran in January 2009

Why?

What are going to cover?

• Keeping up to date with employer and sector news

• Your Digital Footprint– Beware!– Develop your online presence

• On-line networking

Why this is important?

• Researching careers– Peer feedback on recruitment process– Chat to employers re. recruitment process– Improve commercial awareness

• Creative job hunting

• Employers look for you

• Promoting yourself

KPMG UK Graduate RecruitmentCompany Page

KPMG YouTube Channel

Talk to KPMG StaffKPMG UK & more

Keeping Up With Employer& Sector News

Keeping Up To Date

• Feeds & News Readers

• Google Alerts (Email)

• Blog Search Tools

First Find Your Footprint

Google Yourself!

Then automate it…

Protect Your Reputation• Keep it Private

• Do you want employers, lecturers, colleagues to see it?

• Check Social Networking Privacy Settings

Taking Advantage

• Build a positive online presence

• Expand your network

Taking Advantage

Social networking Profiles Networking

Commenting & Asking Questions

Blogging

Joining up Your Profile

• Link your sites together

• Add selected web links to:– CV– Business card– Email signature

Outlook > Options > Mail > Signatures…

Netiquette

• Be polite; think about your approach

• Make connections

• Build the relationship over time

• Be sincere

• Decide on boundaries

Hands-on Workshop

PG Students Dept. Workshop Learning

Technology Staff Computer Lab

1) Feeds & News Readers

2) Delicious Bookmarking

LinkedIn Webinar

Online Web Conference (Wimba Classroom) 12 Participants

6 on campus, 6 off campus

Option to ask questions via audio or text

LinkedIn Webinar - Topics

What is Linkedin? Why use it? Your Profile - Get Noticed Get Connected Researching & Getting More

Connected!

Linkedin Webinar – 4th November

We will start at 1:05pm.

Before the Linkedin presentation begins there will be an introduction to using Wimba.

Please be patient! With fewer visual clues, responses online can be slower than in a face-to-face session!

The webinar will be presented by Judith Baines & Matt Lingard

While you are waiting…

You might want to watch “Linkedin: What’s all the fuss about?”

Go to: http://tinyurl.com/lselinkedin and look for:

The webinar will be recorded & will be made available in Moodle in the LSE Careers information &presentations course.

Questions?

You can type in the text chat or raise your hand if you want to speak

Your Profile - Get Noticed

• Create a complete profile– Keep it up-to-date

• Get Recommendations

• Use Updates

• Link it together

Updates• Update your status at least once a week

Personalise your connections

What to do if they don’t respond

Requests from other people

Researching Employers

• Company Pages– Jobs that exist there– “Follow” for news– Window into the

company’s culture

What we learnt!

Webinar Feedback “A really useful talk and a great way to

communicate with the careers service”

Webinar Format LinkedIn Best practice

Recommendations Personalising initial contact Keywords

(Possible) Future Plans

Continue with main presentation & LinkedIn webinar

More hands-on More topics.. Different format

LinkedIn Surgery

Links & Contact

http://www.diigo.com/list/mattlingard/asml

Judith: j.a.baines@lse.ac.uk Matt: m.j.lingard@lse.ac.uk