digital cookie webinar presentation

Digital Order Card 3.0

Digital Order Card 3.0

What is Digital Cookie, sometimes referred to as DOC?

Digital Cookie is the online platform where girls can sell cookies to her friends and family online!

Digital Order Card 3.0

Why should girls use Digital Cookie?

Because through this platform girls can set cookie goals, track progress, manage orders and

inventory, learn internet safety skills and more… all while they earn age-specific cookie business

badges.

Did you Know?

Girls who sold using Digital Cookie and traditional sales had higher PGA’s over girls who only sold traditionally.

How much higher?26%56%76%

Can you believe it?

Most common excuses not use Digital Cookie last year…

• I didn’t have time…..

• My Girl Scout wasn’t interested…..

But did you know???

DOC customers purchase more cookies!

How many more packages of cookies does an online customer purchase compared to a traditional customer?

Almost 1 packageAlmost 3 packages

Almost 10 packages

Almost 3!!!

Registration is Simple

The DOC Platform

Troop or SU Volunteer

12/26

Dashboard Access

Step 1: Parent1/2

Tip sheets for site registration (both age levels) are the website.

Step 2: Girls 12 and under develop their site with her parent

Girls: 13 Years & Older

• Parent registers girl in DOC, adds unique email address for girl 13 and older.

• Girl gets email, clicks green button• Safety video, Safety pledge• Site Setup• Submits for approval, waits for parent to

approve

Tip sheets for setting up the site (both age levels) are on the website.

What is your best guess?

How much higher were girls’ sales if they uploaded a personal photo?

21%71%91%

How much higher were girls’ sales if they uploaded a personal video?

97%127%227%

A personal touch is a must!

How much higher were girls’ sales if they uploaded a personal photo?

21%71%91%

How much higher were girls’ sales if they uploaded a personal video?

97%127%227%

Wow! What a difference!

Step 3 – Invite Customers on January 23

Customers

• Previous year customers already listed! • Add new customers

1 at a time or Import them• Send Marketing emails• Track your results• Send link directly

Tip sheets for the customer experience (both shipped/delivered) & Marketing to Customers are on the website.

Step 4 – Track Your Goal

How it worksParent’s must approve ALL Girl Delivery sales!

What if a parent does not approve the Girl Delivery?

When a customer places a Girl Delivery order they choose whether to cancel the order or donate the cookies if the parent does not approve the Girl Delivery.

Troop Leader/SU ViewDOC Dashboard

Troop Leader/SU View DOC Dashboard

Troop Leader/SU View Girl Tab eBudde

Troop Leader/SU View Girl Order Tab eBudde

If a girl has a Girl Delivery Order, the product must be assigned to her in eBudde.

It will show up as a negative amount owed in eBudde for that transaction.

The girl must use her inventory or troop inventory to fulfil the order.

Troop Leader/SU View Girl Order Tab eBudde

Troop Leader/SU View Sales Report eBudde

eBudde, Digital Cookies and DOC Reports

Mobile App

Download the Digital Cookie App from iTunes or the Google Play Store.

Once the app is installed, you use the same login and password you use at your Digital Cookie site.

The app will only work if the girl website it set up and approved.

Mobile App

Mobile App

Mobile App

Mobile App

Mobile App

Cookies in Hand & In Person Delivery tip sheets are on the website.

Girl Rewards

• Cookie Techie Patch Create DOC Website & Send 25 e-Mails

• Owl Plush Pillow Sell 100 or more boxes through the DOC

Notes: • e-Mails will be automatically transmitted to e-Budde at the end of the season• Number of “Unique” customer e-Mails will be transmitted• We will need to be notified if a girl transfers and she has DOC orders

DOC BonusesGirls can:• Earn badges• Play games• Watch Videos

Doc Materials • Tip sheets • e-Mail Journey Map• 4 Easy Steps• Digital Cookie Flyer

All files are available on the website.

Shipping Charges

Questions?