deserious lookbook ss14 2

for unique people

trousers collectionspring summer

2014

Deserious Spring-Summer 2014- a Dutch treat -

Deserious receives inspiration for the Spring - Summer 2014 Collection  originating from it’s Dutch heritage accentuating subtle shades

Expanding on the success of their proven concept of high quality trousers, Deserious is introducing polo shirts to complete their collection. 

Classic chinos, 5 pockets, shorts and blue jeans are reinforced with polo shirts in a subtle colour palette.

No unnecessary frills or screaming shades of bright colour, only original details with a look and feel unique to Deserious.

Who’s afraid of ...

Spring & Summer is all about “washed” colours. All trousers and polo shirts are hand stitched,

garment dyed and stone washed accentuated by its nuanced selection of flavors

in orange, lime, green, black, red and blue. In alignment with the trousers, the polo shirts are also recognized by

the yellow catchy button, a common theme that runs through

each Deserious collection.

Dutch detailing

Matching the subtly of the season’s colours with a fastidious attention to detail, a traditional Dutch theme flows through the collection.

Pockets are emblazoned with prints of William of Orange, historic Dutch flags and the Amsterdam Coat of Arms.

Stamped with an individual serial number and a one of a kind coin that adorns the side of each trouser,

making them a collector’s item with a unique eye for the detail.

Deserious for unique people

sunfloweryellow

sunsetorange

riored

freshgreen

royallila

summerkhaki

Colours spring/summer 2014

riored

toffeebrown

freshgreen

bayberry

marineblue

azurblue

darknavy

Colours spring/summer 2014

green

It’s all about trousers

Deseriousbowery - Men’s chino -Our Classic Men’s Chino is the ideal smart casual trouser. Inspired by the Dutch legacy of exploration and discovery, and defined by craftsmanship and authenticity. A perfectly tailored silhouette gives way to a slightly tapered leg. The end result is a stylish, poised look.

Fabric composition: 97% cotton/3% Lycra

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hampton - Men’s chino -Defined by precision tailoring and distinctive details, the Hampton collection offers a casual look with a single welt back pocket and custom designed decorative stitching. With a straight fit and unique twill weave, it’s ideal for any occasion.

Fabric composition: 97% cotton/3% Lycra

bleeCker - Men’s 5-pocket - Deserious

Our Casual Men’s 5-pocket trousers offer medium rise and great fit. Perfect for wearing out on the weekend or throw on a blazer and it works at the office. The highest quality cotton, specially dyed and washed with neutral enzymes, provides ultimate softness and comfort.

Fabric composition: 97% cotton/3% Lycra

hempsteaD - Men’s short -Introducing our perfect lightweight shorts – The Hempstead. Men’s classic short double welt back pockets and 2 original yellow buttons. A semi-slim fit and made with the highest quality cotton, specially dyed and washed with neutral enzymes, provides ultimate softness and comfort.

Fabric composition: 97% cotton/3% Lycra

№ 1 sunflower yellow

№ 9 summer khaki № 3 rio red

№ 4 royal lila

№ 7 azur blue

№ 5 fresh green

№ 8 marine blue

№ 10 toffee brown

№ 11 dark navy

bowery - Men’s chino -

Our Classic Men’s Chino is the ideal smart casual trouser. Inspired by the Dutch legacy of exploration and discovery, and defined by craftsmanship and authenticity. A perfectly tailored silhouette gives way to a slightly tapered leg. The end result is a stylish, poised look.

Fabric composition twill: 97% cotton/3% Lycra

Deserious

available colours twill

№ 6 bay berry green

№ 2 sunset orange

hampton - Men’s chino -

Defined by precision tailoring and distinctive details, the Hampton collection offers a casual look with a single welt back pocket and custom designed decorative stitching. With a straight fit and unique twill weave, it’s ideal for any occasion.

Fabric composition twill: 97% cotton/3% Lycra

DeseriousDeserious Deserio

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№ 1 sunflower yellow

№ 9 summer khaki № 3 rio red

№ 4 royal lila

№ 7 azur blue

№ 5 fresh green

№ 8 marine blue

№ 10 toffee brown

№ 11 dark navy

available colours twill

№ 6 bay berry green

№ 2 sunset orange

bleeCker - Men’s 5-pocket -

Deserious

Our Casual Men’s 5-pocket trousers offer medium rise and great fit. Perfect for wearing out on the weekend or throw on a blazer and it works at the office. The highest quality cotton, specially dyed and washed with neutral enzymes, provides ultimate softness and comfort.

Fabric composition denim: 97% cotton/3% Lycra

light denim medium denim

available colours denim

bleeCker - Men’s 5-pocket -

Our Casual Men’s 5-pocket trousers offer medium rise and great fit. Perfect for wearing out on the weekend or throw on a blazer and it works at the office. The highest quality cotton, specially dyed and washed with neutral enzymes, provides ultimate softness and comfort.

Fabric composition canvas: 97% cotton/3% Lycra

Deserious

№ 1 sunflower yellow

№ 9 summer khaki № 3 rio red

№ 4 royal lila

№ 7 azur blue

№ 5 fresh green

№ 8 marine blue

№ 10 toffee brown

№ 11 dark navy

available colours twill

№ 6 bay berry green

№ 2 sunset orange

hempsteaD - Men’s chino -

Introducing our perfect lightweight shorts – The Hempstead. Men’s classic short double welt back pockets and 2 original yellow buttons. A semi-slim fit and made with the highest quality cotton, specially dyed and washed with neutral enzymes, provides ultimate softness and comfort.

Fabric composition twill: 97% cotton/3% Lycra

Deserious

№ 1 sunflower yellow

№ 9 summer khaki № 3 rio red

№ 4 royal lila

№ 7 azur blue

№ 5 fresh green

№ 8 marine blue

№ 10 toffee brown

№ 11 dark navy

available colours twill

№ 6 bay berry green

№ 2 sunset orange

We are represented in the following countries:

BelgiumGermanyThe NetherlandsRussiaChinaLuxembourgUK

For further information please visit our website at www.deserious.com

for unique people