defense acquisition enterprise 2.0
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Defense Acquisition Enterprise 2.0
Peter ModiglianiAsst Vice President for Program Mgmt
Alion Science & TechnologySAF/AQIM – Policy & Integration
peter.modigliani@pentagon.af.milTwitter: @PeteModi
ESC Workforce Development Week 12 Aug 10
http://www.defenseacquisitionenterprise.com
How to Transform The
World’s Biggest Bureaucracy
With Collaborative Web-Based Tools
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Defense Acquisition Enterprise 2.0
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The DoD Acquisition Enterprise Today
Acquire Advanced TechnologyHundreds of Programs
Massive Resources$350B+ Budget, 360,000 Person Workforce
Complex ProcessesBureaucratic and/or Ill-Defined
Outdated ToolsStatic Websites, 60s Apps, and Emails
4
DoD and the Internet
ARPANET
40 years ago, the DoD (DARPA) invented the Internet (precursor) to
share information on defense research
5
What is Web 2.0?
Using Web-based Tools To Foster Collaboration
Wikis Blogs Microblogs SocialNetworks
RSS SocialBookmarking
Multimedia Crowdsourcing
“If I share information, particularly program issues,
people will use it against me.”6
Culture of Distrust
Time’s Person of the Year 2006
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Time’s Person of the Year 2006
Defense.gov
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Acquisition Reform
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Congressional Reforms
• More Bureaucrats
• More Reviews
• More Reporting
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• Policy Memos
• Emails
• Staff Meetings
• Commander’s Calls
• Conferences
• Website
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How Do You Communicate Your Message?
How Well Is Your Message Received?
Wikis
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Hawaiian for fast
• Easy to create website
• Edited by multiple users
• Easy version management
• Links to other wikis or sites
Wiki
Wikis in Plain English Video http://www.commoncraft.com/video-wikis-plain-english 13
• Huge online encyclopedia
– 13 million articles
• 5th most visited website in US
– 65 million visitors/month
• Collaboratively written and edited by volunteers around the world
Wikipedia
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Single best example of how the Internet expands knowledge
• The Intelligence Community (IC) onlinesystem for collaborative data sharing
• Three wikis on JWICS, SIPRNet, and Intelink-U.
• Used by the 16 IC agencies and DoD since 2005
Intellipedia
ODNI say Intellipedia will change the IC
culture, widely blamed for failing to "connect the
dots" before 9/11.
15https://www.intelink.gov/wiki
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DoD Wikis
Technical collaboration among DoD
scientists, engineers, program managers and
warfighters
https://acquipedia.dau.mil
https://www.dodtechipedia.mil
DoD acquisition encyclopedia
• Program Management
• Financial Management
• Engineering
• Logistics
• Contracting
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Create A DoD Program Wikipedia
Program OverviewSpecificationsQuantitiesDeveloperOperational UnitsOperations
Major Events/ScheduleMajor BriefingsDocumentsPOCs at each organizationImages/VideosLinks
FACT SHEETTYPE INFO
CURRENTPROGRAMMATICS
DoD Wiki Applications
Simple Documents Complex Documents
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Point Paper- Background- Issue- Recommendation
TEMP- Resources- Test Schedule
Sys Eng Plan- Tech Reviews- Requirements
Acq Strategy- Sys Eng- Contracting- Test
ADM- MS B approval to enter
EMD phase- EMD Exit Criteria
Use Wikis Instead of Email
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If anyone can edit a wiki, how can you trust it is accurate?
• Crowd validation
• Links to authoritative sources20
Trustworthiness of Wikis
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BLOG
• Provides an online diary of posts
• 200+ million blogs, 1 million daily posts
– Individuals, companies, news, politics, sports, etc
– Integrate text, photos, videos, links to other sites
– Comment section for readers – Two way discussion
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Blogs
Corporations embraced blogs to streamline product development and collaborate with customers
http://fastlane.gmblogs.com
Federal Government Blogs
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http://www.whitehouse.gov/blog http://blogs.state.gov
http://innovation.gsa.gov http://www.dhs.gov/journal/theblog
Wh
ite
Ho
use
GSA
’s C
IO
Stat
e D
ep
t.D
HS
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DoD Blogs
http://airforcelive.dodlive.milhttp://www.dodlive.mil
http://www.doncio.navy.mil/blog.aspx
Do
D
Each
Se
rvic
e
Nav
y’s
CIO
http://peosoldier.armylive.dodlive.mil
PEO
So
ldie
r
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COCOM Blogs
http://www.northcom.mil/nncbloghttp://us-pacific-command.blogspot.com
http://usjfcom.dodlive.mil http://www.eucom.mil/english/bridge/blog.asp
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News Blogs
http://www.dodbuzz.com http://www.wired.com/dangerroom
http://www.lexingtoninstitute.org/defense http://www.nationaldefensemagazine.org
Related BlogsAir Force SAE
Army SAENavy SAEDoD Live
Hot TopicsKC-X Tanker
IMPROVE Act 2010JSF
QDRAfghanistan
WSARASystems Engineering
Congress
How About A Defense Acquisition Blog?
SECDEF Testified to Congress today on President’s Afghanistan strategy - We need to rapidly field capabilities to support the
new surge – Sec Gates stressed to me the troops are at war, the building is not. We must change that mindset in AT&L!
I told Lockheed Martin’s CEO Robert Stevens they will be responsible for the F-35 cost overruns
XYZ program developed a great contract strategy for their multiple award ID/IQ development contract –competition, agile, and metrics – A model for other programs.
I testified to SAC-D today on the FY11 Appropriations Bill See the video and transcript. Focus on costs and speed.
5 Comments
273 Comments
• Share strategy, vision, and priorities
• Reach a wider audience
• Foster collaboration
• Keep your community informed and engaged
• Recognize successful people and programs
• Share great briefings, news, videos, docs, etc
Why DoD Leaders Should Blog
Finally shed the bureaucrat label!
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Program Blog – Online Community
Test Lead: Flight Test issues have been resolved –New patch installed and test flights resume Monday
PEM: I briefed SAC-D Staffer on Wednesday on status of Block 40 and Flight Tests – Successful meeting.
PEM: HASC Cut $100M in FY11 – Submitting appeal
PM: Briefed OSD Staffs on initial acquisition strategyfor Block 50 – Well received with some great feedback. Tracking for MS B in October.
Global Hawk
Related Blogs
Predator
Reaper
UAS Task Force
Hot Topics
Block 40
Test
WAAS
RTIP
This is NOT actual program data
PM: We welcome the new Deputy Program Manager, Lt Col Jim Stone joining us from the Reaper PMO.
3 Comments
4 Comments
5 Comments
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“Content owners are beginning to understand that the value of their data is much greater if its
distributed outside of their environment than if it’s locked up inside a single environment”
- Keith TeareSilicon Valley CEO
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Microblogging
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• 140-character messages• Distribute time-sensitive info and links• Follow people, organizations, or subjects• Over 100 Million users
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Over 2 BillionTweets Per Month
http://twitter.com
Twitter – A Single User’s Posts
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http
://twitter.co
m/th
ejoin
tstaff
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Who To Follow?
@NationalDefense
@dodbuzz
@cnnbrk(3 million followers)
@aviationweek
@ABAviationWeek
@DeptofDefense6,500 followers
@US_Air_Force(8,900 followers)
@USArmy(27,000 followers)
@NavyNews(9,800 followers)
@MarineCorpsNews(5,500 followers)
@defense_news
@dangerroom
@thehill
@usfora
@PacificCommand
@PEOSoldier
@ArmyConnect(PEO C3T)
@DoDLiveMil
@thejointstaff(19,000 followers)
@pentagonchannel
@PeteModi
@CENTCOMNEWS
@HASCRepublicans@HASCDemocrats
@PeteModi/DoD@PeteModi/Defense News@PeteModi/Defense Industry@PeteModi/US Air Force@PeteModi/Enterprise 2.0P
ub
lic L
ists
Program managers post regular updates for external communication across the community
Portfolio managers “follow” all their programs and news outlets to get a current, tailored digest
A DoD Microblog Would Enable Portfolio Management
Congress passed a 2nd CR -Cont Resolution thru 18 Dec
Air Force FM: Seeking to find sources for $2B OSD Bill
XYZ Program: Test issues driving 3 month delay and $10M bill
JSF: Developing plan to add flight test assets and s/w engineers
Brig Gen Tom Smith Announced as new PEO C2 see his bio here
Liberty: Fielded aircraft this week after only 8 month development!
ABC Program: AT&L approved MS B – Contract Award in Jul
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• Email days /weeks
• Monthly/Quarterly Reports
take weeks to compile and
have stale info when
leadership finally read
• PM posts on a microblog
• Unfiltered summaries
• Immediate dissemination
• Diverse array of inputs
• Rapid feedback
Sharing Program Status/Issues
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MDA
SAE
PEO
Dir
PM
MDA
SAE
PEOPM
Today Tomorrow?
“When I post a question on my blog, I expect the person with the answer to post back. I do not
expect the person with the answer to run it through you, your OIC, the branch chief, the
exec, the Division Chief and then get the garbled answer back before he or she posts it for me.”
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Gen James Cartwright, VCJCS, Blogger
Social Networking
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• Professional network
– 55 Million Users, 200 countries
– Execs in all Fortune 500 companies
• Build your network
– 140 connections leads to
– 24,000 two degrees away
– 2 million three degrees away
• Build Profile
• Add Connections
• Reconnect with alumni
• Join Groups
• People you may know
• Professional discussions
• Collaborate on projects
• Find SMEs and Events
• Job Opportunities
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http://www.linkedin.com
• Collaborative workspace for all Intel Community analysts
• Provides unprecedented access to interagency databases
• DIA went live on JWICS Sept 08, now >15,000 users
One of Time Magazine’s 50 Best Inventions of 2008
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A-Space
http://en.wikipedia.org/wiki/A-Space
Somali Pirates Iranian Elections Afghanistan
Allow users to create groups
• Facilitate professional discussions online• Foster Joint collaboration• Share briefings, documents, and training• Job identification and matching• Find experts and pose questions to the community
Establish an Acquisition Social Network
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Program X
C4ISR
MDAP PMs
Pentagon Staff
Cost Estimators
IT Acquisition
SME SME
Culture Change
Transition from a rigid command and control hierarchy to a more collaborative structure
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Effectively Use the 360,000 Person Workforce
Groups of people can form networks of trust online without a central system controlling their behavior or directly enforcing their
compliance.
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- James SurowieckiAuthor, The Wisdom of Crowds
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RSS
• A family of web feed formats used to publish frequently updated works in a standardized format
– News headlines
– Blog posts
– Audio and video
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Really Simple Syndication (RSS)
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RSS Compiles Your Personalized News
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RSS Reader
Add
All
Recommend
ReadFeeds
NewsAlerts
Crowdsourcing
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Don’t Phone a Friend, Ask The Audience!
Phone a Friend = 65% accurateAsk the Audience = 91% accurate
• Outsourcing a job to an open call online to an undefined, generally large group of people
• The crowd also helps to vet the solutions
Crowdsourcing
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• Problems can be explored cheaper and quicker
• Tap a broader talent pool than your organization
• Gain first-hand insight on customers' desires
Crowdsourcing Benefits
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The community feels an earned sense of ownership through contribution and
collaboration
TRADOC’s BGen H.R. McMaster published the 2009 Army Capstone Concept online for public preview and feedback
Outlines the Army plans for future armed conflict
Army Capstone Concept
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Video: http://www.vimeo.com/7066453Bulletin Board: http://council.smallwarsjournal.com/showthread.php?t=8486
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Defense Solutions.gov
DoD Portal for innovative companies, entrepreneurs, and research organizations to offer potential solutions
Current Theme: Non-Lethal Weapons to Stop A Vehicle
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Crowdsourcing AoAs
1. Users Identify Capability Gap
3. Crowd submits materiel and non-materiel solutions
2. Capability Gap Posted Online
5. Winning Solution Selectedand Contributors Rewarded
4. Crowd Vets Alternatives 6. Users Have A BetterSolution Sooner
Defense Acquisition Enterprise 2.0
57Photo Credit: Andre Kutscherauer
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Existing DoD Capabilities
Intelinkhttps://www.intelink.gov
Microsoft SharePointhttp://sharepoint.microsoft.com
milSuitehttps://blog.kc.us.army.mil/
Defense Connect Onlinehttps://www.dco.dod.mil
Army Knowledge OnlineDefense Knowledge Online
https://www.dko.mil
• Reduced bureaucracy
• Unlock innovation quickly
• Capture and share knowledge effectively
• Find and access experts
• Harness talent of your workforce
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Enterprise 2.0 Benefits
Across Teams and OrganizationsAcquisition and User Communities
Inter-Service and AgencyGovernment and Industry 60
It’s All About Collaboration
Photo Credit: US Army
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Challenges
Resistance toChange
Security
Funding
Senior Management
Support
Integrating with Existing Technologies
Training
DoD Culture
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Get Familiar With Web 2.0 Tools
Imagine Doing Business DifferentlyUsing These Collaborative Tools
*** Don’t use for FOUO business!
http://www.google.com/reader
http://www.google.com/alerts
https://www.google.com/accounts
http://twitter.com
http://www.linkedin.com
http://docs.google.com
Externally
• Review your website
• Start a blog
Internally
• Empower your staffs with Web 2.0 tools
• Change the culture too – Not just an IT issue
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Explore New Means to Collaborate
Demand Enterprise 2.0 Tools From Your CIOs
Questions?
64
Summary
Collaboration
Innovation
Challenge the Bureaucracy
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http://www.defenseacquisitionenterprise.com
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